osCommerce Webmaster's Guide to Selling Online

osCommerce Webmaster's Guide to Selling Online

  • Electronic book text
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Description

Packed with expert advice and practical examples of effective store design and report creation to help you make better decisions, formulate more effective strategies, and measure your success. This book is for anyone administering an osCommerce site, including webmasters, content managers, store owners, and marketing managers, who do not need to understand PHP or MySQL to benefit from this book. The tips and techniques described in this book can be applied to any small, medium sized e-commerce site. This is not an implementation guide; developers implementing osCommerce-based e-commerce sites would benefit from reading Deep Inside osCommerce: The Cookbook.
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Product details

  • Electronic book text | 428 pages
  • Birmingham, United Kingdom
  • 1847192033
  • 9781847192035

About Vadym Gurevych

Vadym Gurevych holds a Masters of Software Development degree from Kharkov National Technical University (Ukraine) and has been creating commercial software products for businesses for 10 years. His interest in learning more about the management and business side of the process led him to join the DataLink UK Ltd. in 2001 as Project Manager. Based in the UK, Datalink (which also trades as Holbi) concentrates on providing a wide range of bespoke e-commerce solutions to its local and international customers. In those days Vadym didn't imagine managing open-source projects, but since 2002 he has been creating osCommerce-based sites and this has become Datalink's main source of revenue since 2004. Now Managing Director of DataLink UK Ltd., Vadym is responsible for strategy development and business decisions, and for ensuring that his team of 30 provides customers with the most efficient solutions. Since he finds it exciting and sometimes challenging, he still personally supervises major sales deals and manages major projects. He has been happily married to his wife Elena for almost eight years now, and also finds time to write/maintain a popular blog, osCommerceBlog.com, and contribute to DatalinkUK.com and Holbi.co.uk. Vadym writes: "Talking to a customer, finding out the best solution for the business, making sure that solution is properly implemented, and seeing the business improving - is what brings satisfaction and makes me happy about the way my career has developed to date."
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