E-Mail : Communicate Effectively (NetEffect Series)

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For courses in Internet for Business Communications and Business Communication.This easy-to-read, in-depth treatment provides comprehensive information and expert advice on communicating effectively and responsibly through e-mail. It contains learning activities that will help students gain proficiency in the basic skills and beyond-presenting a system for applying the core skills to enhance customer service and build loyal partnerships.show more

Product details

  • Paperback | 164 pages
  • 202.7 x 255 x 9.9mm | 362.88g
  • Pearson Education (US)
  • Pearson
  • Upper Saddle River, NJ, United States
  • English
  • 013041817X
  • 9780130418173

Back cover copy

Tame the e-mail monster and capture the power of this critical workplace tool! E-mail is the most basic and critical key to building healthy, productive work communities that communicate electronically. With these quick, easy guidelines, business people at all levels can learn to assess a situation, compose an effective message, and send a responsible e-mail. Increase efficiency and productivityProtect your reputation and imageConnect responsibly and purposefullyshow more

Table of contents

1. E-mail: The Good, the Bad, and the Ugly: Could Your E-mail Be Causing You Trouble? 2. Business Netiquette: Being a Good E-mmunity Netizen. 3. E-mail is Business Writing: Composing Letters, Memos, and Notes. 4. Managing the Barrage of E-mail: Using a System to Organize, Process, and Declutter. 5. The Heart and Soul of E- Service: Using E-mail to Enhance Customer Service. Appendix. A Style Guide for E-mail: Standards for Effective E-mail Communications.show more