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There are thousands of start-ups in the UK every year, but working for yourself can be a very daunting prospect. This guide seeks to cover all the major issues which need to be considered when starting up alone, such as raising finance, keeping accounts, tax and legal aspects, marketing, IT and choice of premises. It includes an A-to-Z directory of self-employment opportunities. This edition is revised to include developments in the world of self-employment and business since the 20th edition was published.
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Product details

  • Book | 336 pages
  • London, United Kingdom
  • 0749437510
  • 9780749437510

Author information

The Late Godfrey Golzen was the author of several highly successful Kogan Page guides, specialising in business affairs. He also wrote regularly for the national press. Jonathan Reuvid was formerly an economist for the French national oil company, Total. From there he moved into investment banking, financial consultancy and marketing. He has since embarked on a new career in business publishing, including editing and writing a series of international business books with Kogan Page. With his consequently broad business knowledge he is well placed to advise on all aspects of self-employment.
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Table of contents

Part 1 Starting Your Own Business: 1 Basic Decisions - 1.1 Going it Alone; 1.2 Starting a Business; 1.3 Self-employment Alternatives; 1.4 Choosing Professional and Other Outside Advisors; 1.5 Business Planning; 1.6 Choosing Your Bank Section. 2 Raising Capital: 2.1 Different Sources of Capital; 2.2 Presenting Your Case for Raising Capital; 2.3 Budgeting and Cash-flow Forecasting; 2.4 Making the Most of Your Bank Accounts. Part 2 Running Your Own Business: 3 Accounting and Taxation - 3.1 Simple Accounting Systems and Their Uses; 3.2 Invoicing and Credit Control; 3.3 VAT; 3.4 Other Taxation. 4 Personnel and Business Administration: 4.1 Pensions and Health Insurance; 4.2 Employing People; 4.3 Using IT to Run Your Office; 4.4 Choosing Premises; 4.5 Legal Basics. 5 Growing Your Business: 5.1 Researching Your Market; 5.2 Costing, Pricing and Estimating; 5.3 Marketing Your Work; 5.4 The Fun of Exporting; 5.5 Planning for Growth. Part 3 Businesses Requiring Investment: 6.1 Retailing; 6.2 Farming and Market Gardening; 6.3 Hotels, Catering and Entertainment; 6.4 Construction, Building, Maintenance and Distribution Services.
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