When the Third World Matters

When the Third World Matters : Latin America and the United States Brand Strategy

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Taking examples from the two world wars, the Cuban Missile Crisis, and the later Cold War, Desch (political science, U. of California) shows how the US government has been able to use basically unimportant countries in Latin American as entries to important ones, or to create diversions to distract superpower rivals. He suggests that the strategy can be well employed in post-Cold War US relations with Africa, the Middle East, and southern Asia. Annotation copyright Book News, Inc. Portland, Or.
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Product details

  • Hardback | 224 pages
  • 152 x 229 x 19.05mm | 480g
  • Baltimore, MD, United States
  • English
  • 0801845521
  • 9780801845529

Review quote

""Provides an important analysis of the 'role of the periphery in contemporary international relations theory, ' particularly in a strategic military context." -- Michael Gold-Biss, Perspectives on Political Science
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