The Tipping Point : How Little Things Can Make a Big Difference
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Description
In this brilliant and original book, Malcolm Gladwell explains and analyses the 'tipping point', that magic moment when ideas, trends and social behaviour cross a threshold, tip and spread like wildfire. Taking a look behind the surface of many familiar occurrences in our everyday world, Gladwell explains the fascinating social dynamics that cause rapid change.
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Product details
- Paperback | 288 pages
- 108 x 171 x 19mm | 141g
- 01 Mar 2014
- Little, Brown & Company
- United States
- English
- 9780316679077
- 63,257
Review Text
This celebrated New York Times bestseller -- now poised to reach an even wider audience in paperback -- is a book that is changing the way Americans think about selling products and disseminating ideas.
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About Malcolm Gladwell
Malcolm Gladwell is the author of five New York Times bestsellers: The Tipping Point, Blink, Outliers, What the Dog Saw, and David and Goliath. He is also the co-founder of Pushkin Industries, an audio content company that produces the podcasts Revisionist History, which reconsiders things both overlooked and misunderstood, and Broken Record, where he, Rick Rubin, and Bruce Headlam interview musicians across a wide range of genres. Gladwell has been included in the Time 100 Most Influential People list and touted as one of Foreign Policy's Top Global Thinkers.
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Our customer reviews
Easily one of the most interesting and readable books I have read in ages! Very interesting to see what people have been inspired to do after reading this (included at the end of the book)!show more
by Jaclyn Smith
