Television Today and Tomorrow

Television Today and Tomorrow : It Won't be What You Think

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Description

This book deals with the state of television today and in the future. It explores the gathering and reporting of news on TV, the role of government regulation, and the new technologies that will take television into the 21st century.
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Product details

  • Hardback | 250 pages
  • 144.78 x 210.82 x 25.4mm | 476.27g
  • New York, United States
  • English
  • halftones, line figures, tables, bibliography
  • 0195074874
  • 9780195074871

Review quote

"The authors provide an insider's view of the television industry and make some surprising predictions as to the future of the major networks. An interesting and provocative read for media professionals, communication scholars, and lay people alike."--Dr. John DiBiaggio, President, Tufts University"Inside knowledge meets conventional wisdom--with surprising results. Recommended reading for students, viewers, and critics of the business of television."--George Gerbner, Dean Emeritus, The Annenberg School for Communication, University of Pennsylvania"A comprehensive insider's look at how the television business really works as well as a thoughtful, intriguing set of predictions of how it might work in the future."--Jeff Sagansky, Executive Vice President, Sony Corporation"This is an 'insider' book with a visionary reach. First class in every way, readable and insightful."--Jack Valenti, President and CEO, Motion Picture Association of America"A solid overview of how networks function, of government regulation of TV, and of public television. Anyone betting heavily on the 'information superhighway' should consider this bottom-line view."--Kirkus Reviews "The authors provide an insider's view of the television industry and make some surprising predictions as to the future of the major networks. An interesting and provocative read for media professionals, communication scholars, and lay people alike."--Dr. John DiBiaggio, President, Tufts University "Inside knowledge meets conventional wisdom--with surprising results. Recommended reading for students, viewers, and critics of the business of television."--George Gerbner, Dean Emeritus, The Annenberg School for Communication, University of Pennsylvania "A comprehensive insider's look at how the television business really works as well as a thoughtful, intriguing set of predictions of how it might work in the future."--Jeff Sagansky, Executive Vice President, Sony Corporation "This is an 'insider' book with a visionary reach. First class in every way, readable and insightful."--Jack Valenti, President and CEO, Motion Picture Association of America "A solid overview of how networks function, of government regulation of TV, and of public television. Anyone betting heavily on the 'information superhighway' should consider this bottom-line view."--Kirkus Reviews "The authors provide an insider's view of the television industry and make some surprising predictions as to the future of the major networks. An interesting and provocative read for media professionals, communication scholars, and lay people alike."--Dr. John DiBiaggio, President, Tufts University "Inside knowledge meets conventional wisdom--with surprising results. Recommended reading for students, viewers, and critics of the business of television."--George Gerbner, Dean Emeritus, The Annenberg School for Communication, University of Pennsylvania "A comprehensive insider's look at how the television business really works as well as a thoughtful, intriguing set of predictions of how it might work in the future."--Jeff Sagansky, Executive Vice President, Sony Corporation "This is an 'insider' book with a visionary reach. First class in every way, readable and insightful."--Jack Valenti, President and CEO, Motion Picture Association of America "A solid overview of how networks function, of government regulation of TV, and of public television. Anyone betting heavily on the 'information superhighway' should consider this bottom-line view."--Kirkus Reviews "The authors provide an insider's view of the television industry and make some surprising predictions as to the future of the major networks. An interesting and provocative read for media professionals, communication scholars, and lay people alike."--Dr. John DiBiaggio, President, Tufts University"Inside knowledge meets conventional wisdom--with surprising results. Recommended reading for students, viewers, and critics of the business of television."--George Gerbner, Dean Emeritus, The Annenberg School for Communication, University of Pennsylvania"A comprehensive insider's look at how the television business really works as well as a thoughtful, intriguing set of predictions of how it might work in the future."--Jeff Sagansky, Executive Vice President, Sony Corporation"This is an 'insider' book with a visionary reach. First class in every way, readable and insightful."--Jack Valenti, President and CEO, Motion Picture Association of America"A solid overview of how networks function, of government regulation of TV, and of public television. Anyone betting heavily on the 'information superhighway' should consider this bottom-line view."--Kirkus Reviews
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About David C. Fuchs

About the Authors: Gene F. Jankowski is Chairman of Jankowski Communications Systems. He served as President and Chairman of the CBS Broadcast Group from 1977 to 1989. David C. Fuchs, now retired, was Senior Vice President, Corporate and Broadcast Affairs, of the CBS Broadcast Group.
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