Successful Event Management

Successful Event Management : A Practical Handbook

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Event management is a key part of most hospitality and tourism courses. This work is a guide to organizing a major event such as festivals, parties, concerts, weddings, and conferences. It includes photocopiable forms that will help readers to plan and budget, and case studies and websites to learn from on huge events like the Notting Hill Carnival, to smaller ones like a half-marathon in Wales. This handbook also includes a glossary of terms and an international list of contacts and organizations that can help with putting on an event.
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Product details

  • Paperback | 256 pages
  • 154.94 x 231.14 x 17.78mm | 498.95g
  • London, United Kingdom
  • English
  • 1985. Corr. 3rd Printing ed.
  • 93 b&w line drawings, glossary
  • 0826452191
  • 9780826452191

Table of contents

Introduction to events; market demand for events; supply and suppliers; implications; making a start; events planning; financial management; preparation, logistics and support; marketing and public relations; the event as a project; during the event; closedown and evaluation.
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16 ratings
3.81 out of 5 stars
5 19% (3)
4 56% (9)
3 12% (2)
2 12% (2)
1 0% (0)
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