Strategic Thinking

Strategic Thinking : An Executive Perspective

4 (4 ratings by Goodreads)

List price: US$53.99

Currently unavailable

Add to wishlist

AbeBooks may have this title (opens in new window).

Try AbeBooks


For graduate and executive level courses in Strategic Management and Strategic Thinking.Technology and global events are changing the corporate environment at a furious pace. For a corporation to succeed, it must keep up with these changes and with new ways of strategic thinking. This book is one of the only brief, up-to-date, truly readable overviews of the field of strategy-an ideal companion volume to case analysis. It is more comprehensive than other texts, which focus only on a particular aspect of strategy or deal strictly with more tactical operational issues. The book's conversational tone, topical coverage, and practical approach provide a broad perspective on the major issues in strategy development. Topics are placed in context through the use of real examples and, where appropriate, relevant historical references.
show more

Product details

  • Paperback | 176 pages
  • 175.26 x 231.14 x 15.24mm | 362.87g
  • Pearson
  • United States
  • English
  • 0130209953
  • 9780130209955

Table of contents

1. What Is Strategy? 2. Change and Uncertainty in the External Strategic Environment. 3. Leveraging Internal Resources and Change Drivers for Strategic Advantage. 4. Business Unit Strategy. 5. Corporate Strategy. 6. Global Strategy. 7. Strategy and the (R)evolution in Management.
show more

Rating details

4 ratings
4 out of 5 stars
5 25% (1)
4 50% (2)
3 25% (1)
2 0% (0)
1 0% (0)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X