Strategic Management and Business Policy

Strategic Management and Business Policy

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For senior-level and introductory graduate-level courses in Strategic Management and Business Policy. This comprehensive text offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps students develop an understanding of the wide range of theories and research available in this field-from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any more

Product details

  • Paperback | 1056 pages
  • 201 x 253 x 36mm | 1,828g
  • Pearson Education Limited
  • Prentice-Hall
  • Harlow, United Kingdom
  • 8th International edition
  • col. Illustrations, col. maps
  • 0130090867
  • 9780130090867

Table of contents

Concepts 1. Basic Concepts of Strategic Management. 2. Corporate Governance and Social Responsibility. 3. Environmental Scanning and Industry Analysis. 4. Internal Scanning: Organizational Analysis. 5. Strategy Formulation: Situation Analysis and Business Strategy. 6. Strategy Formulation: Corporate Strategy. 7. Strategy Formulation: Functional Strategy and Strategic Choice. 8. Strategy Implementation: Organizing for Action. 9. Strategy Implementation: Staffing and Directing. 10. Evaluation and Control. 11. Strategic Issues in Managing Technology and Innovation. 12. Strategic Issues in Entrepreneurial Ventures and Small Businesses. 13. Strategic Issues in Not-for-Profit Organizations. 14. Suggestions for Case Analysis. Cases Section A. Corporate Governance: Questions of Executive Leadership. 1. The Recalcitrant Director at Byte Products, Inc.: Corporate Legality versus Corporate Responsibility, Dan R. Dalton, Richard A. Cosier, Cathy A. Enz. 2. The Wallace Group, Laurence J. Stybel. Section B. Environmental Issues: Questions of Social Responsibilities and Ethics. 3. The Audit, John A. Kilpatrick, Gamewell D. Gantt, George A. Johnson. 4. Brookstone Hospice: Heel or Heroine? Shirley F. Olson, Sharon F. Meadows. Section C. International Issues in Strategic Management. 5. Singapore Telecom: Strategic Challenges in a Turbulent Environment, Loizos Heracleous, Kulwant Singh 6. Hewlett-Packard Company in Vietnam, Geok Theng Lau. 7. The Body Shop International PLC: Anita Roddick, OBE, Ellie A. Forgarty, Joyce P. Vincelette, Thomas L. Wheelen. 8. Waterford Crystal, PLC. (2000): The Millennium, Thomas L. Wheelen, Edward Kosobov, Philip H. Anderson, Kathryn E. Wheelen. Section D. General Issues in Strategic Management. Industry One: Internet/Software. 9. Larry Ellison-Entrepreneurial Spirit at Oracle Corporation (2000), Joyce P. Vincelette, Ellie A. Fogarty, Thomas L. Wheelen. 10. Cisco Systems, Inc, Michael I. Eizenberg, Donna A. Gallo, Irene Hagenbuck, Alan N. Hoffman. 11. Sun Microsystems, Inc. (2001), Ellie A. Fogarty, Joyce P. Vincelette, Thomas L. Wheelen. Industry Two: Internet Companies ( 12., Nicole Herskowitz, Fred Howard, Michael Iverson, Janet Mehlhop, Pilar Speer. 13., Laura Cooke, Liza Hovey, Hyung Kim, Paul Rakowski. Industry Three: Computers. 14. Apple Computer Inc. (2000): Here We Go Again, David B. Croll, Gordon P. Croll, Andrew J. Croll. 15. Carly Fiorina: The Reinvention of Hewlett-Packard Company, Patricia Ryan. Industry Four: Recreation and Leisurer. 16. Harley-Davidson, Inc.: The 95th Anniversary, Thomas L. Wheelen, Kathryn E. Wheelen, Thomas L. Wheelen, II, Richard D. Wheelen. 17. Carnival Corporation, Michael J. Keeffe, John K. Ross, III, Bill J. Middlebrook. 18. Reebok International, Ltd.: Customer Revlot, Thomas L. Wheelen, Moustafa H. Abdelsamad, Stanley R. Sitnik. Industry Five: Major Home Appliances. 19. The U.S. Major Home Appliance Industry: Domestic versus Global Strategies, J. David Hunger. 20. Maytag Corporation: Back to Basics, J. David Hunger. Industry Six: Mass Merchandising/Distribution. 21. Kmart Corporation (2000): Seeking Customer Acceptance and Preference, James W. Camerius. 22. Gardner Distribution Co.-Providing Products for Plants and Pets, Tom Hinthorne. 23. Wal-Mart Stores, Inc. (2000): Strategies For Dominance in The New Millennium, James W. Camerius. Industry Seven: Specialty Retailers. 24. The Home Depot, Inc.: Growing the Professional Market (Revised), Thomas L. Wheelen, Hitesh (John) P. Adhia, Paul M. Sweircz, Thomas H. Cangley. 25. Amy's Bread, Paula S. Weber, Cathleen S. Burns, James E. Weber. Industry Eight: Small/Medium Entrepreneurial Ventures. 26. Inner-City Paint Corporation (Revised), Donald K. Kuratko, Norman J. Gierlasinski. 27. The Vermont Teddy Bear Co., Inc.: Challenges Facing a New CEO (Revised), Joyce P. Vincelette, Ellie A. Forgarty, Thomas M. Patrick, Thomas L. Wheelen. 28. Guajilote Cooperativo Forestal: Honduras, Nathan Nebbe, J. David Hunger. 29. The Carey Plant, Thomas L. Wheelen, J. David Hunger. Industry Nine: Beverage/Food. 30. Arm & Hammer: Poised for Growth, Roy A. Cook. 31. Tasty Baking Company, Ellie A. Fogarty, Joyce P. Vincelette, Thomas M. Patrick, Thomas L. Wheelen. 32. Redhock Ale Brewery, Stephen E. Barndt. Industry Ten: Aviation and Automobiles. 33. The Boeing Commercial Group Decision 2001, Richard C. Scamehorn. 34. Mercedes-Benz and "Swatch": Inventing The Smart and Networked Organization, Eric Pfaffmann, Ben M. Bensaou. Section E. Issues in Not-for-Profit. 35. A.W.A.R.E. Always Wanted a Riding Experience, John K. Ross, III, Eric G. more

About Thomas L. Wheelen

J. David Hunger, Ph.D. (Ohio State University), is Professor of Strategic Management at Iowa State University. He previously taught at George Mason University, the University of Virginia, and Baldwin-Wallace College. His research interests lie in strategic management, corporate governance, and entrepreneurship. He served as Academic Director of the Pappajohn Center for Entrepreneurship at Iowa State University. He worked in brand management at Procter & Gamble Company, as a selling supervisor at Lazarus Department Store, and served as a Captain in U.S. Army Military Intelligence. He has been active as consultant and trainer to business corporations, as well as to state and federal government agencies. He has written numerous articles and cases that have appeared in the Academy of Management Journal, International Journal of Management, Human Resource Management, Journal of Business Strategies, Case Research Journal, Business Case Journal, Handbook of Business Strategy, Journal of Management Case Studies, Annual Advances in Business Cases, Journal of Retail Banking, SAM Advanced Management Journal, and Journal of Management, among others. Dr. Hunger is a member of the Academy of Management North American Case Research Association (NACRA), Society for Case Research (SCR), North American Management Society, World Association for Case Method Research and Application (WACRA), Textbook and Academic Authors Association, and the Strategic Management Society. He is past President of the Society for Case Research and the Iowa State University Board of Directors. He also served as Vice President of the U.S. Association for Small Business and Entrepreneurship (USASBE). He is currently serving as NACRS's Vice President for the 2002 Program. He is currently serving on the editorial review boards of SAM Advanced Management Journal, Journal of Business Strategies, and Journal of Business Research. He is also a member of the Board of Directors of the North American Case Research Association and the Society for Case Research. He is coauthor with Thomas L. Wheelen of Strategic Management and Business Policy, Strategic Management, Essentials of Strategic Management, Cases in Strategic Management and Business Policy, as well as Strategic Management Cases (PIC: Preferred Individualized Cases), and a monograph assessing undergraduate business education in the United States. His textbook Strategic Management and Business Policy received the McGuffey Award for Excellence and Longevity in 1999 from the Text and Academic Authors Association. Dr. Hunger received the Best Case Award given by the McGraw-Hill Publishing Company and the Society for Case Research in 1991 for outstanding case development. He is listed in various versions of Who's Who, including Who's Who in the World. He was also recognized in 1999 by the Iowa State University College of Business with its Innovation in Teaching Award and was elected a Fellow of the Teaching and Academic Authors Association in 2001. Thomas L. Wheelen, D.B.A., M.B.A., B.S. Cum Laude (George Washington University, Babson College, and Boston College, respectively), Teaching Experience: Visiting Professor, Trinity College-University of Dublin (Fall 1999); Professor of Strategic Management, University of South Florida (1983-present); Ralph A. Beeton Professor of Free Enterprise, University of Virginia-McIntire School of Commerce (1985-1981); Professor ,(1981-1974); Associate Professor (1974-1971); and Assistant Professor (1971-1968); Visiting Professor-University of Arizona (19801979) and Northeastern University (Summer 1979, 1977, and 1975). Academic, Industry and Military Experience: University of Virginia College of Continuing Education: (1) Coordinator for Business Education (1983-1978, 1976-1971)-approve all undergraduate courses offered at 7 Regional Centers and approved facushow more

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