Selling Cruises

Selling Cruises

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Description

Selling Cruises, 2E gives students a thorough understanding of cruise travel, from freighters to luxury cruising. Knowledge of geography and cruise destinations is emphasized, with all world ports identified on maps and described with marketable appeal. The book also presents key information on applying effective sales skills, qualifying clients for selecting the right cruises and nautical terminology, and references on cruise lines and ferry services offer useful introductions to this unique industry in travel.show more

Product details

  • Paperback | 160 pages
  • 208.28 x 271.78 x 10.16mm | 362.87g
  • Cengage Learning, Inc
  • Delmar Cengage Learning
  • Clifton Park, United States
  • English
  • Revised
  • 2nd Revised edition
  • Illustrations, maps
  • 0766849473
  • 9780766849471

Table of contents

Chapter 1: Introduction to Cruises Chapter 2: An In-Depth Look at Cruises Chapter 3: Freigthers, Ferry Services, and Charting a Boat Chapter 4: Cruising Areas and Ports Chapter 5: Selecting, Selling, and Pricing Cruises Chapter 6: Reservations, Payments, and Tickets Chapter 7: Tests, Promotions, and Other Topicsshow more

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