Real Estate Field Manual

Real Estate Field Manual : An Official Selling Guide

  • Paperback
By (author) 

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Product details

  • Paperback | 324 pages
  • 205.74 x 271.78 x 17.78mm | 703.06g
  • Prentice-Hall
  • Harlow, United Kingdom
  • Revised
  • 4th Revised edition
  • 0130155969
  • 9780130155962

Table of contents

1. At the Start. What to Buy. Charts. 2. Attitude. Agency. Fair Housing. 3. Advertising (Internet Ads, Sample Ads). 4. Buyers. Generate Prospects. 5. CMAs (Competitive Market Analyses). 6. Computers. Email. Internet. Real Estate Internet Address Book. 7. Daily Schedule (Time Management). 8. FSBOs (For Sale By Owners). 9. Letters to Send (Sample Letters for Every Client). Price Reductions. 10. Listings (Getting, Keeping and Selling). 11. Open Houses. Negotiation. 12. Self-Marketing (Personal Brochure, Farming, Mailers). Direct Response. 13. Time to Close the Deal. Dialogues. Problems. 14. Professionalism. Disclosure. Epilogue. Index.
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