Profit from the Positive

Profit from the Positive : Proven Leadership Strategies to Boost Productivity and Transform Your Business

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How business leaders at any level can increase productivity, collaboration - and profitability - using the tools of Positive Psychology Translates the latest scientific research into actionable advice to help anyone from CEOs to entrepreneurs motivate their employees to work at peak performance without spending a cent. Offers counterintuitive, easy-to-remember principles, such as Set Habits Not Goals, Don't Resist Resistance, and Preview, Don't Review, Performance-with case studies of their effectiveness at companies such as Bigelow Tea, Red Lobster, and Zappos, among others Both authors were trained in Positive Psychology by its founder, Dr Martin Seligman: Greenberg is an executive coach whose clients include Aetna, ING, and MassMutual Financial Group; Maymin is an executive coach to technology CEOs and has been featured in USA Today, BusinessWeek, and on PBS' "This Emotional Life".show more

Product details

  • Hardback | 256 pages
  • 144 x 232 x 26mm | 459.99g
  • McGraw-Hill Education - Europe
  • MCGRAW-HILL Professional
  • United States
  • English
  • black & white illustrations
  • 0071817433
  • 9780071817431
  • 325,201

About Senia Maymin

Margaret H. Greenberg is a sought-after executive coach by Fortune 500 executives. In 1997, after 15 years in the corporate world, she founded The Greenberg Group, a consulting firm dedicated to coaching business leaders and their teams to achieve more than they ever thought possible. She holds a BA in sociology from the University of Hartford and a Master of Applied Positive Psychology (MAPP) from the University of Pennsylvania. Greenberg lives in Connecticut with her husband and has two grown daughters. Senia Maymin, PhD, is an executive coach to entrepreneurs and CEOs. Maymin runs a coaches network and is the founder and editor in chief of the research news site She holds a BA in math and economics from Harvard University, a MAPP from the University of Pennsylvania, and an MBA and PhD in organizational behavior from the Stanford Graduate School of Business. She lives in California with her more
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