Principles of Microeconomics

Principles of Microeconomics

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Principles of Microeconomics is appropriate for introductory college and university courses in Economics or Microeconomics. Principles of Macroeconomics is appropriate for introductory college and university courses in Macroeconomics. The new second edition of this best-selling, two-volume series to the introduction to economics demonstrates the impact of economics in students' lives and the world around them. By illustrating theory with effective applications, the Second Canadian Edition shows students that economics is a powerful way of thinking, and actually teaches them how to think like an economist. Building on current global events, this student-friendly approach to economics provides a unified approach to economic theory, issues, and policies. The lively writing style, clear explanations, helpful graphs, relevant examples, and unparalleled supplements package keep students motivated throughout the course.show more

Product details

  • Paperback | 624 pages
  • 210.82 x 274.32 x 22.86mm | 1,179.33g
  • Pearson Canada, Toronto
  • Toronto, Canada
  • Revised
  • 2nd Revised edition
  • 0130254924
  • 9780130254924

Table of contents

Principles of Microeconomics I. INTRODUCTION TO ECONOMICS. 1. The Scope and Method of Economics. Appendix 1A: How to Read and Understand Graphs. 2. The Economic Problem: Scarcity and Choice. 3. The Structure of the Canadian Economy: The Private, Public, and International Sectors. 4. Demand, Supply, and Market Equilibrium. Appendix 4A: The Simple Mathematics of Demand and Supply. 5. The Price System, Supply and Demand, and Elasticity. II. FOUNDATION OF MICROECONOMICS: CONSUMERS AND FIRMS. 6. Household Behaviour and Consumer Choice. 7. The Behaviour of Profit-Maximizing Firms and the Production Process. Appendix 7A: From Technology and Factor Prices to Cost: Isoquants and Isocosts. 8. Short-Run Costs and Output Decisions. 9. Cost and Output Decisions in the Long Run. Appendix 9A: External Economies and Diseconomies and the Long-Run Industry Supply Curve. 10. Input Demand: The Labour and Land Markets. 11. The Capital Market and the Investment Decision. Appendix 11A: Calculating Present Value. 12. General Equilibrium and the Efficiency of Perfect Competition. III. MARKET IMPERFECTIONS AND THE ROLE OF GOVERNMENT. 13. Monopoly. 14. Monopolistic Competition and Oligopoly. 15. Competition Policy and Regulation in Canada. 16. Externalities, Public Goods, Imperfect Information, and Social Choice. 17. Income Distribution and Poverty. IV. CURRENT MICROECONOMIC ISSUES. 18. Public Finance: The Economics of Taxation. 19. The Economics of Labour Markets and Labour Unions. 20. Current Problems in Applied Microeconomics: Health Care and Immigration. V. THE GLOBAL ECONOMY. 21. International Trade, Comparative Advantage, and Protectionism. 22. Economic Growth in Developing Countries. Appendix 22A: Marxian Economics. Principles of Macroeconomics I. INTRODUCTION TO ECONOMICS. 1. The Scope and Method of Economics. Appendix 1A: How to Read and Understand Graphs. 2. The Economic Problem: Scarcity and Choice. 3. The Structure of the Canadian Economy: The Private, Public, and International Sectors. 4. Demand, Supply, and Market Equilibrium. Appendix 4A: The Simple Mathematics of Demand and Supply Functions. 5. The Price System and Supply and Demand. II. CONCEPTS AND PROBLEMS IN MACROECONOMICS. 6. Introduction to Macroeconomics. 7. Measuring National Output, National Income, and the Price Level. 8. Macroeconomic Problems: Unemployment and Inflation. III. MACROECONOMIC PRINCIPLES AND POLICY. 9. Aggregate Expenditure and Equilibrium Output. Appendix 9A: Deriving the Multiplier Algebraically. 10. The Government and Fiscal Policy. Appendix 10A: Deriving the Fiscal Policy Multipliers Algebraically (with neither Taxes nor Imports Depending on Income). Appendix 10B: The Case in which Tax Revenues (but not Imports) Depend on Income. Appendix 10C: The Case in which Imports (but not Tax Revenues) Depend on Income. 11. The Money Supply and the Bank of Canada. Appendix 11A: Deriving the Money Multiplier Algebraically. 12. Money Demand, Interest Rates, Exchange Rates, and Monetary Policy. Appendix 12A: The Various Interest Rates in the Canadian Economy. IV. MACROECONOMIC ANALYSIS AND ISSUES. 13. Money, the Interest Rate, and Output: Analysis and Policy. 14. Aggregate Demand, Aggregate Supply, and Inflation. 15. The Labour Market, Unemployment, and Inflation. 16. The Debt and Stabilization Policy. 17. Household and Firm Behaviour in the Macroeconomy. V. MACROECONOMIC POLICY: A CLOSER LOOK. 18. Issues in Macroeconomic Policy: Monetarism, New Classical Theory, and Supply-Side Economics. 19. Economic Growth and Productivity. VI. THE GLOBAL ECONOMY. 20. International Trade, Comparative Advantage, and Protectionism. 21. Open-Economy Macroeconomics: The Balance of Payments and Exchange Rates. 22. Economic Growth in Developing Countries. Appendix 22A: Marxian Economics.show more