Principles of Marketing: Student Study Guide

Principles of Marketing: Student Study Guide

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Description

A one-of-a-kind companion for students. Includes detailed chapter outlines, student exercises, plus exercises correlated to award-winning print advertisements. This guide serves as a great review tool in preparing for exams.show more

Product details

  • Paperback | 376 pages
  • 215.9 x 274.32 x 22.86mm | 748.42g
  • Pearson Education (US)
  • Prentice Hall
  • Upper Saddle River, United States
  • English
  • Revised
  • 11th Revised edition
  • 0131268767
  • 9780131268760

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