Principles of Economics and Companion Website PLUS Package

Principles of Economics and Companion Website PLUS Package : United States Edition

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For the 2-semester freshman/sophomore course in Principles of Economics. These two highly-respected economists and educators have revised this best-selling MICRO FIRST book to include more current topics and events while maintaining its hallmark features. The Micro section now includes more modern topics. For further details, please see FEATURES below. The Macro section has a SHORT RUN FIRST organization with updated data and policy issues throughout. The AD/AS MODEL is placed late in the macro discussion. Hallmark features include: the authors use three levels of explanation: "Stories, Graphs, and Equations" to make economic concepts accessible and relevant to students with various learning styles (verbal, visual, and numerical); unified and logical structure that carefully reveals the workings of the economy for both microeconomics and macroeconomics; unparalleled supplements package, the text supports both the instructor and the student through this first, often challenging, economics course. Principles If you want to teach with a Micro-first principles text that brings out economic applications through real-world examples and news analysis articles then be sure to review Case and Fair's Principles of Economics 7/e. Microeconomics If you would like to complete perfect competition before moving on to imperfect competition, take a look at Case and Fair's coverage in Chapters 5-10 and then 12-16. When covering Comparative Advantage, if you prefer a brief introduction early in the course with in-depth analysis later, peruse Chapter 2 and then Section V of Case and Fair with it extensive Global coverage, as well. If you have looked at or used Case/Fair in the past, but wished it had more modern coverage of Economic Principles, be sure to check out the expanded game theory coverage in Chapter 13, a new Chapter (16) on Public Finance, and early coverage of Consumer and Producer Surplus in Chapter 4. If you like to deliver instruction on technical topics such as cost curves, isoquants, and/or indifference curves, be sure to examine Case and Fair's coverage of these topics in Chapters 7, 6, and the Appendix to Chapter 5, respectively. Macroeconomics If you prefer to introduce short run issues before long run issues, and fully develop the Keynesian Cross with integrated coverage between chapters before covering the AS/AD Model, examine Case and Fair's chapters 20-25. Do you want to engage your students with coverage of the booms and busts of the Stock Market? If so, review Case and Fair's all new Chapter on the Stock Market and the Economy (28).show more

Product details

  • Mixed media product
  • 215.9 x 273.1 x 31.8mm | 2,018.51g
  • Pearson Education (US)
  • Prentice Hall
  • Upper Saddle River, United States
  • English
  • 7th edition
  • w. numerous figs. (mostly col.), insert: access code card.
  • 0131319825
  • 9780131319820

Table of contents

I. INTRODUCTION TO ECONOMICS. 1. The Scope and Method of Economics. 2. The Economic Problem: Scarcity and Choice. 3. Demand, Supply, and Market Equilibrium. 4. Demand and Supply Applications and Elasticity. II. FOUNDATIONS OF MICROECONOMICS: CONSUMERS AND FIRMS. 5. Household Behavior and Consumer Choice. 6. The Production Process: The Behavior of Profit-Maximizing Firms. 7. Short-Run Costs and Output Decisions. 8. Long-Run Costs and Output Decisions. 9. Input Demand: The Labor and Land Markets. 10. Input Demand: The Capital Market and the Investment Decision. 11. General Equilibrium and the Efficiency of Perfect Competition. III. MARKET IMPERFECTIONS AND THE ROLE OF GOVERNMENT. 12. Monopoly and Antitrust Policy. 13. Monopolistic Competition and Oligopoly. 14. Externalities, Public Goods, Imperfect Information, and Social Choice. 15. Income Distribution and Poverty. 16. Public Finance: The Economics of Taxation. IV. CONCEPTS AND PROBLEMS IN MACROECONOMICS. 17. Introduction to Macroeconomics. 18. Measuring National Output and National Income. 19. Long-Run and Short-Run Concerns: Growth, Productivity, Unemployment, and Inflation. V. THE GOODS AND MONEY MARKETS. 20. Aggregate Expenditure and Equilibrium Output. 21. The Government and Fiscal Policy. 22. The Money Supply and the Federal Reserve System. 23. Money Demand, the Equilibrium Interest Rate, and Monetary Policy. VI. MACROECONOMIC ANALYSIS. 24. Money, the Interest Rate, and Output: Analysis and Policy. 25. Aggregate Demand, Aggregate Supply, and Inflation. 26. The Labor Market, Unemployment, and Inflation. 27. Macroeconomic Issues and Policy. 28. The Stock Market and the Economy. 29. Household and Firm Behavior in the Macroeconomy: A Further Look. 30. Long-Run Growth. 31. Debates in Macroeconomics: Monetarism, New Classical Theory, and Supply-Side Economics. VII. THE WORLD ECONOMY. 32. International Trade, Comparative Advantage, and Protectionism. 33. Open-Economy Macroeconomics: The Balance of Payments and Exchange Rates. 34. Globalization. 35. Economic Growth in Developing and Transitional Economies. Glossary. Solutions to Even-Numbered Problems. more

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78 ratings
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3 22% (17)
2 4% (3)
1 12% (9)
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