Political Marketing
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Political Marketing : Theoretical and Strategic Foundations

3.33 (3 ratings by Goodreads)
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Description

This is the first integrated theory-to-practice text on marketing's role in the political process. Itshow more

Product details

  • Paperback | 352 pages
  • 149.86 x 226.06 x 22.86mm | 476.27g
  • Taylor & Francis Inc
  • M.E. Sharpe
  • Armonk, United States
  • English
  • black & white illustrations, black & white line drawings, black & white tables, figures, charts
  • 076562916X
  • 9780765629166
  • 1,076,148

Rating details

3 ratings
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3 67% (2)
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