Planet Google

Planet Google : One Company's Audacious Plan to Organize Everything We Know

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"In this spellbinding behind-the-scenes look, Stross leads readers through Google's evolution...the unfolding narrative reads like a suspense novel" (Publishers Weekly, starred review). Based on unprecedented access to the "Googleplex," Planet Google goes deep inside the company to unveil the extraordinary scope and scale of its ambition to become the master gate-keeper of "all the world's information," including its users' most personal information. New York Times columnist Randall Stross provides a lively tour through Google's flurry of new information gathering initiatives. Will Google stay true to its famous "Don't Be Evil" mantra? Will it protect all of the personal information it collects? Planet Google is a much-needed wake-up call about how powerful the Google juggernaut has more

Product details

  • Paperback | 275 pages
  • 138 x 214 x 18mm | 258.55g
  • United States
  • English
  • Reprint
  • 1416546960
  • 9781416546962
  • 762,258

About Randall Stross

Randall Stross is the author of the New York Times column "Digital Domain" and of several books, including The Microsoft Way and eBoys. He lives in Menlo Park, more

Review quote

"A vigorous history/analysis/appraisal of the 21st century's most notable company." -- Fortuneshow more