Packaging the Presidency

Packaging the Presidency : History and Criticism of Presidential Campaign Advertising

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  • Hardback
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Description

This volume provides an unbiased examination of the role of public relations and advertising in relation to American presidential campaigns. The text has been revised and updated to include the 1988 US elections.show more

Product details

  • Hardback | 569 pages
  • 140 x 215mm | 696g
  • Oxford University Press Inc
  • New York, United States
  • Revised
  • 2nd Revised edition
  • 0195072987
  • 9780195072983

Rating details

51 ratings
3.84 out of 5 stars
5 24% (12)
4 45% (23)
3 24% (12)
2 8% (4)
1 0% (0)
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