Ogilvy on Advertising
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Ogilvy on Advertising

4.12 (9,970 ratings by Goodreads)
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Description

David Ogilvy is well known and respected as the most successful adman of all time. His bestselling book, Ogilvy on Advertising, gives valuable advice to young hopefuls and veterans of the industry wanting to improve their success rate.
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Product details

  • Paperback | 224 pages
  • 187 x 247 x 17mm | 639g
  • Prion Books Ltd
  • United Kingdom
  • English
  • New ed
  • 0
  • 1853756156
  • 9781853756153
  • 8,125

Table of contents

About David Ogilvy

In 1948, David Ogilvy founded the agency that would become Ogilvy & Mather. Starting with no clients and a staff of two, he built his company into one of the eight largest advertising networks in the world. He wrote the bestselling book Ogilvy on Advertising. Sadly, he died in 1999.
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Rating details

9,970 ratings
4.12 out of 5 stars
5 42% (4,212)
4 36% (3,598)
3 16% (1,557)
2 4% (388)
1 2% (215)
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