Ninja Innovation
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Ninja Innovation : The Ten Killer Strategies of the World's Most Successful Businesses

3.06 (147 ratings by Goodreads)
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Description

The ninja are legendary for their strength, survival, cunning, intensity, and adaptability. When a ninja undertakes a dangerous assignment, he must have a strategy that will guide him through to completion. He must have firm goals, but he must also consider all possible obstacles, and be open to unforeseen crises. For ninja, survival is the just the first step; success is the ultimate objective. In "Ninja Innovation", Gary Shapiro, the head of the Consumer Electronics Association, answers the universal question - What leads to success? - revealing how everyone can use the ninja way to create a killer strategy that will help them achieve their own goals. "Ninja Innovation" is his ultimate how-to for envisioning, executing, and maintaining a successful innovation-based strategy like those utilized in the technology world. Drawing on his vast experience working with some of the world's most innovative companies including Apple, Google, and Microsoft, Shapiro teaches readers how to think like a ninja-how to define goals, achieve flexibility, and become more creative in their outlook-using concrete: Here's what I've seen; here's what I've done; here's what you can do too.
"Ninja Innovation" everyone can discover how to bring innovative thinking into their professional and personal lives.
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Product details

  • Hardback | 256 pages
  • 147 x 218 x 23mm | 344g
  • WILLIAM MORROW
  • New York, United States
  • English
  • 0062242326
  • 9780062242327
  • 871,443

Review quote

"Gary Shapiro's 'ninja' approach to business success is exactly what the American spirit is all about-impatient, bold, and agile. It's what propels the most innovative companies, keeping us around for the long haul, as we continue to transform and make meaningful progress in the world." -- URSULA BURNS, Chairman and CEO of Xerox Corporation "Ninja Innovation is a must read for anyone who wants to understand the secrets to successful entrepreneurship in a world of rapid innovation. Pandora is popular because we are agile, and have always remained intensely focused on what's best for listeners, and artists." -- TIM WESTERGREN, Co-Founder of Pandora radio "With Ninja Innovation, Gary Shapiro has boiled down the mystery of business success to its foundational precepts: Risk, passion, failure, and, above all, innovation. Having spent 30 years at the Consumer Electronics Association, Gary knows what it takes to create a successful business and change the world." -- NOEL LEE, Founder and CEO, Monster Cable Products, Inc. "Top-notch. ... Shapiro argues that companies should demonstrate the same agility, laser-like focus, and strength as ninjas." -- Publishers Weekly
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About Gary Shapiro

Gary Shapiro is the president and CEO of the Consumer Electronics Association (CEA(R)), the U.S. trade association that represents more than two thousand consumer electronics companies, and owns and produces the annual International CES, the most important innovation-oriented trade show in the world. As head of the CEA(R) for more than three decades, he has effectively ushered the consumer electronics industry through major periods of technological upheaval and transformation. Shapiro is the New York Times bestselling author of The Comeback: How Innovation Will Restore the American Dream. A regular columnist for the Huffington Post, Forbes, and the Daily Caller, he has been featured in the Wall Street Journal, the New York Times, and the Washington Post. He also appears regularly on Fox News, CNN, CNBC, and C-SPAN. He is a graduate of Georgetown University Law Center. He splits his time between Detroit and Washington, D.C., and is married to Dr. Susan Malinowski.
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Rating details

147 ratings
3.06 out of 5 stars
5 7% (10)
4 29% (43)
3 35% (52)
2 20% (30)
1 8% (12)
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