The New Communications Landscape

The New Communications Landscape : Demystifying Media Globalization

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The innovative and rapid growth of communication satellites and computer mediated technologies in the late 1980s and early 1990s, combined with the deregulation of national broadcasting, led many media commentators to assume that the age of national media had been lost. But what has become clear is that, whilst there has been a limited growth in global media, there has been an emergence of a strong localised television and communications industry. Mapping the world media market, and using examples of programming from countries as diverse as Thailand, Hong Kong, Brazil, Taiwan, Spain and Britain, this volume explores theories of media globalization, examines the local culture of television programming and analyses the blurring of distinctions between the global and the more

Product details

  • Paperback | 352 pages
  • 156 x 234 x 18.8mm | 498g
  • Taylor & Francis Ltd
  • London, United Kingdom
  • English
  • 38 black & white tables
  • 1138879606
  • 9781138879607

Table of contents

1. Introduction Georgette Wang and Jan Servaes2. Geolinguistic region as global space: the case of Latin America John Sinclair3. Decentralizing process and proximity television in Europe Miquel de Moragas Spa and Bernat Lopez4. Local and national cultural industries: is there life after globalization? Georgette Wang, Lin-lin Ku and Chun-chou Liu5. The global, the local and public sphere Colin Sparks6. The ambiguity of the 'emerging' public sphere and the Thai media industry Ubonrat Siriyuvasak7. Constitutional change, media and the national public sphere: the case of Scotland Philip Schlesinger8. To globalize, regionalize, or localize us, that is the question: Japan's response to media globalization Koichi Iwabuchi9. Export of culture or co-production of culture? Vignette from the creative process as a global advertising affiliate Beijing Jian Wang10. Cultural identity in an era of globalization: the structure and content of Taiwanese soap operas 11. Television and global culture: assessing the role of television in globalization Paul S.N. Lee12. Culture, language and social class in the globalization of television Joseph Straubhaar13. The choice between local and foreign: Taiwan youths' television behaviour Herng Su and Sheue-yun Chen14. Convergence assumption and cultural exception: the media industry in the WTO February 1997 agreement perspective Gerard Pogorel15. No culture is an island: an analysis of media protectionism and media openness Joseph Man Chan16. Media in the information highway: representing different cultures in the age of global communication Anura Goonasekera17. Reconciliation between openness and resistance: media globalization and new policies of China's television in the 1990s Junhao Hong18. Globalization: consumption and identity towards researching nodal points Rico Lie and Jan Servaesshow more