Negotiating Values in the Creative Industries

Negotiating Values in the Creative Industries : Fairs, Festivals and Competitive Events

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Fairs, festivals and competitive events play a crucial role in the creative industries; yet their significance has been largely overlooked. This book explores the role of such events through a series of studies that include some of the most iconic fairs and festivals in the world. It brings together a team of distinguished scholars to examine art fairs, biennales, auctions, book fairs, television programming markets, film festivals, animation film festivals, country music festivals, fashion weeks, wine classifications and wine tasting events. This diverse set of studies shows that such events serve a variety of purposes: as field-configuring events (FCEs), as a way of ritualising industry practices and as 'tournaments of values' where participants negotiate different cultural values to resolve economic issues. Suitable for academics and practitioners, this book presents a fascinating perspective on the role and importance of fairs, festivals and competitive events in the creative industries.
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Product details

  • Electronic book text | 376 pages
  • Cambridge University Press (Virtual Publishing)
  • Cambridge, United Kingdom
  • English
  • 1139142755
  • 9781139142755

Table of contents

List of figures; List of tables; List of contributors; Foreword; Acknowledgments; Introduction Brian Moeran and Jesper Strandgaard Pedersen; 1. A salon's life: field configuring event, power and contestation in a creative field Helene Delacour and Bernard Leca; 2. Art fairs: the market as medium Don Thompson; 3. Biennalization and its discontents Jeannine Tang; 4. Staging auctions: enabling exchange values to be contested and established Charles W. Smith; 5. The book fair as a tournament of values Brian Moeran; 6. Inventing universal television: restricted access, promotional extravagance, and the distribution of value at global television markets Timothy Havens; 7. Transforming film product identities: the status effects of European premier film festivals, 1996-2005 Stephen Mezias, Jesper Strandgaard Pedersen, Ji-Hyun Kim, Silviya Svejenova and Carmelo Mazza; 8. Field-configuring events: institutionalization and maintenance in an animation film festival Charles-Clemens Ruling; 9. Tradition and transformation at the Fan Fair Festival Jennifer C. Lena; 10. Between art and commerce: London Fashion Week as trade fair and fashion spectacle Joanne Entwistle and Agnes Rocamora; 11. Configuring sustainability at Fashion Week Lise Skov and Janne Meier; 12. An inconvenient truce: cultural production and contention after the 1855 Medoc wine classification event Gregoire Croidieu; 13. The retrospective use of tournament rituals in field configuration: the case of the 1976 'Judgement of Paris' wine tasting Narasimhan Anand; Afterword: converting values into other values: fairs and festivals as resource valuation and trading events Joseph Lampel; Index.
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Review quote

Review of the hardback: 'Brian Moeran and Jesper Strandgaard Pedersen have assembled a world class group of experts in the field of creative industries. The chapters in this book present a fascinating range of conceptual and empirical perspectives on the emerging phenomenon of cultural fairs, festivals and arts competitions. This outstanding book should be required reading for anyone interested in the intersection of cultural and economic institutions in contemporary society.' Roy Suddaby, Geddes Professor of Business, University of Alberta Review of the hardback: 'This book brings fresh insights to understanding creative industries. The various chapters offer a lively account of the processes of cultural production, exchange and consumption across a wide span of creative industries. The book is particularly valuable for advancing an episodic perspective, which reveals how pivotal cultural 'happenings', including festivals, fairs, and tournaments, function as 'field configuring events', which can reveal the role of cultural values in addressing economic concerns. Mirroring the cultural turn taking place in the social sciences, this volume is a must-read for researchers of the creative industries, as well as those seeking a thoughtful explanation of how values can serve as a touchstone for negotiating economic concerns. A most enjoyable and enlightening volume!' Mary Ann Glynn, Joseph F. Cotter Professor of Organization Studies, Boston College 'The chapters make fascinating reading, vividly illustrating the confrontation between symbolic practices and economic exchange in the markets for cultural products.' David Throsby, The Times Literary Supplement 'This volume is important to anyone interested in studying, teaching, or working in creative industries in particular and complex institutional fields and the critical organizational process of valuation in general.' Mukti Khaire, Administrative Science Quarterly
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