This work provides a current approach to teaching the basic skills of business management. Presenting both time-honoured issues and contemporary concerns, the text addresses the means for handling both to ensure individual success. It covers traditional management challenges as well as contemporary issues related to people, diversity, quality, ethics, and the global environment.
- Hardback | 656 pages
- 213.36 x 274.32 x 22.86mm | 1,383.45g
- 30 Sep 1996
- Pearson Education (US)
- Upper Saddle River, United States
- 7th Revised edition
- col. Illustrations, ports.
Table of contents
Introduction to management: management and management careers; the history of management; corporate social responsibility and business ethics; managing in the global arena; part end case - doing business abroad the lands' end way. Planning: organizational objectives; fundamentals of planning; making decisions; strategic planning; plans and planning tools; part end case - planning in the "coming home" division at lands end. Organizing: fundamentals of organizing; responsibility, authority, and delegation; managing human resource; organizational change and stress; part end case - product development at lands' end - from a functional to a team approach. Influencing: fundamentals of influencing and communication; leadership; motivation; groups, teams, and corporate culture; understanding people - attitudes, perception, and learning; part end case - lands' end - getting the product out to the customer. Controlling: principles of controlling; production management and control; information and technology; part end case - lands end - the establishing and maintaining of a much envied work climate. Topics for special interest: quality - building competitive organizations; management and diversity; part end case - giving high quality customer service - a focal point at lands' end.