Media Studies

Media Studies : A Reader

3.93 (15 ratings by Goodreads)
Edited by  , Edited by 

List price: US$24.50

Currently unavailable

We can notify you when this item is back in stock

Add to wishlist

AbeBooks may have this title (opens in new window).

Try AbeBooks


This reader introduces a range of theoretical statements made on the mass media since the 1960s. The reader takes the student through the most important theoretical issues, right up to the modern work of Tania Modleski and Christine Geraghty. Three sections present perspectives on: the production and regulation of mass media; the media text; and the reception and consumption of the media. A fourth section provides three case studies on the news, advertising and soap opera which bring together concrete examples of how theoretical debates are more

Product details

  • Paperback | 544 pages
  • 170.18 x 243.84 x 20.32mm | 793.78g
  • Edinburgh, United Kingdom
  • English
  • 0748607781
  • 9780748607785

Table of contents

Part 1 Introductions: mass communication, popular taste and organized social action, Paul Lazarsfeld and Robert Merton; culture industry reconsidered, Theodor Adorno; the medium is the message, Marshall McLuhan; mass communication and minority culture, Raymond Williams; encoding/decoding, Stuart Hall; the power of image, Annette Kuhn; the public sphere, Johann Habermas; the masses - the implosion of the social in the media, Jean Baudrillard. Part 2 Production and regulation: on the cultural industries, Nicholas Garnham; the media and the state, Colin Sparks; redrawing the map of the communications industries, Graham Murdock; producers in British television, Jeremy Tunstall; governing the BBC, Asa Briggs. Part 3 Text - codes and structures: radio signs, Andrew Crissell; the codes of television, John Fiske; programming as sequence or flow, Raymond Williams; broadcast TV narration, John Ellis. Part 4 Ideology, genre and mode of address: racist ideologies and the media, Stuart Hall; fictions and ideologies - the case of situation comedy, Janet Woollacot; progressive television and documentary drama, John Caughie; televised chat and the synthetic personality, Andrew Tolson. Part 5 Feminist readings: survival skills and daydreams, Janice Winship; Cagney and Lacey - feminist strategies of detection, Danae Clark; the page three girl speaks to women too, Patricia Holland. Part 6 "Postmodern" media: whose imaginary? the televisual apparatus, the female body and textual strategies in select rock videos on MTV, Ann E. Kaplan; postmodernism and popular culture, Angela McRobbie. Part 7 Reception "effects" to "uses": desensitization, violence and the media, H. Eyseneck and D. Nias; on the social effects of television, J. Halloran; the television audience - a revised perspective, Denis McQuail et al; uses and gratifications research - a critique, Philip Elliott. Part 8 The politics of reading: cultural transformations - the politics of resistance, David Morley; housewives and the mass media, Dorothy Hobson; wanted - audiences - on the politics of empirical audience studies, Ien Ang. Part 9 Beyond hegemony?: behind closed doors - video recorders in the home, Ann Gray; moments of television - neither the text nor the audience, John Fiske. Part 10 Soap opera: creating the audience, David Buckingham; the continuous serial - a definition, Christine Geraghty; the search for tomorrow in today's soap operas, Tania Modleski; Dallas and feminism, Ien Ang; "Crossroads" - notes on a soap opera, Charlotte Brunsdon; everything stops for "Crossroads" - watching with the audience, Dorothy Hobson. Part 11 News: the production of radio and television news, Philip Schlesinger; news values and news production, Peter Golding and Philip Elliott; bias, objectivity and ideology, Peter Golding and Philip Elliott; the social production of news, Stuart Hall et al; policing the crisis - mugging, the state and law and order, Stuart (Part contents)show more

Rating details

15 ratings
3.93 out of 5 stars
5 40% (6)
4 33% (5)
3 13% (2)
2 7% (1)
1 7% (1)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X