Mastering Fashion Buying and Merchandising Management

Mastering Fashion Buying and Merchandising Management

3.52 (19 ratings by Goodreads)
By (author)  , By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 2 business days
When will my order arrive?


The first academic textbook covering European retail fashion buying and merchandising. It provides a unique insight into best practice across the fashion industry.
show more

Product details

  • Paperback | 216 pages
  • 156 x 234 x 11.43mm | 338g
  • Red Globe Press
  • Basingstoke, United Kingdom
  • English
  • 14th 2000 ed.
  • 216 p.
  • 0333801652
  • 9780333801659
  • 104,784

Table of contents

Introduction.- Role of Buying and Garment Technologist.- Role of Merchandising.- Design.- Market Planning for Fashion Retailers.- Buying and Law.- Merchandise Planning.- Sourcing and Supply Chain Management.- Stock Management and Distribution.- Retail Formats and Visual Merchandising.- Future Trends in Modern Buying and Merchandising.- Glossary.
show more

About Tim Jackson

TIM JACKSON is Principal Lecturer at the London College of Fashion specialising in luxury brand management, fashion buying and marketing. Tim had previously worked in fashion retail management and buying for a number of UK brands including Burton, Jaeger, Dash and Harrods. He consults on fashion branding and writes as both a journalist and academic researcher on fashion business

DAVID SHAW is one of the UK's leading fashion marketing& retailing academics and writers, working freelance with many international universities including the Institute Marangoni and The Dublin Institute of Technology. He has worked from shop floor to director level for many of the UK's largest fashion companies including Bhs, Debenhams, Top Shop and Burton

They are authors of Mastering Fashion Marketing
show more

Rating details

19 ratings
3.52 out of 5 stars
5 26% (5)
4 26% (5)
3 26% (5)
2 16% (3)
1 5% (1)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X