Marketing Plans

Marketing Plans

3.67 (59 ratings by Goodreads)

List price: US$19.95

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Description

Demonstrates how to conduct a marketing audit, discusses short- and long-term goals, and offers practical advice on strategy, advertising, sales promotions, pricing, and distributionshow more

Product details

  • Hardback
  • 157.48 x 228.6 x 25.4mm | 453.59g
  • Franklin Watts
  • United States
  • English
  • 0531095908
  • 9780531095904

Rating details

59 ratings
3.67 out of 5 stars
5 27% (16)
4 32% (19)
3 27% (16)
2 8% (5)
1 5% (3)
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