Management

Management : Concepts and Applications

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Description

The fourth edition of this text for first-year undergraduate students of principles of management has an increased emphasis on skills and applications. A strong international focus, reflected in the integrative case studies and "practising manager" profiles, combined with discussions on new and emerging concepts, aims to prepare students for the realities of management in the 1990s. Many real-world examples are integrated throughout the text, which explores the contemporary issues of global operations, managerial ethics, social responsibility and technological innovation, and stresses the challenges that face managers in the years ahead. Theoretical concepts of management are related and applied to the actual practice of management in a broad range of organizational settings.
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Product details

  • Hardback | 688 pages
  • 204 x 256 x 38mm | 1,741.79g
  • LONGMAN
  • Harlow, United Kingdom
  • English
  • Revised
  • 4th Revised edition
  • 0060444754
  • 9780060444754

Table of contents

Part 1 Why study management?: what management is and what managers do; the evolution of management; managing in a changing environment; managing in an ethical and socially responsible manner. Part 2 Planning organizational operations: fundamentals of planning; strategic planning; managerial decision-making. Part 3 Designing and staffing an organization: fundamentals of organizational design; authority and power; staffing and managing human resouces; communicating for results; motivating employees; leadership in action; group development; organizational culture and change. Part 4 Controlling organizational operations: control techniques and methods; production/operations management; managing international operations; your future in management.
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