Macroeconomic : Explore and Apply Enhanced Edition

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For two-semester courses in Principles of Economics. This easy to read, accessible, macro-first principles text engages students with familiar real-world examples and applications that bring economics to life. The authors follow an Explore & Apply theme to show students how economics is a part of their everyday lives and how it can be a useful tool in making personal decisions and evaluating policy decisions. If you want to teach with a principles text that brings out economic applications for the purpose of creating informed citizens and voters, preview Ayers/Collinge's Economics Enhanced Edition and their "Explore and Apply" approach.If you find it valuable to engage students in thinking critically about the impact that Social Security Systems and Tax Cuts will have on their age bracket, check out Ch 11 with Ayers and Collinge's enhanced coverage of Fiscal Policy.If you prefer to introduce short run issues before long run issues with the AS/AD covered first and only one chapter of the Keynesian Cross, or you prefer to append/skip coverage of the Keynesian Cross, examine Chapters 8 and 10, respectively.When covering Comparative Advantage, if you prefer early coverage and emphasis continuing throughout related topics, start by looking at Chapter 2 and continue through Ayers/Collinge's coverage of Production Possibilities Frontier and more

Product details

  • Mixed media product
  • Pearson Education (US)
  • Prentice Hall
  • Upper Saddle River, United States
  • English
  • 0131187600
  • 9780131187603

Table of contents

(NOTE: Each chapter contains sections titled A look Ahead, Chapter Summary, Key Terms, Test Yourself, Questions and Problems, and Working with Graphs and Data.) I. A JOURNEY THROUGH THE ECONOMY. 1. The Economic Perspective. 2. Production and Trade. 3. Demand and Supply. 4. The Power of Prices. II. MONITORING THE MACRO ECONOMY. 5. Measuring National Output. 6. Unemployment. 7. Inflation. III. AGGREGATE SUPPLY AND AGGREGATE DEMAND. 8. A Framework for Macroeconomic Analysis. 9. Fiscal Policy and Short-Run Instability. 10. Aggregate Expenditures. IV. INCENTIVES FOR PRODUCTIVITY. 11. Fiscal Policy in Action. 12. Economic Growth. V. MONEY AND MONETARY POLICY. 13. Money, Banking, and the Federal Reserve. 14. Monetary Policy and Price Stability. VI. MICROECONOMIC FOUNDATIONS. 15. Elasticity: Measuring Responsiveness. 16. Consumer Behavior. 17. The Firm and Production. 18. Costs and Profit-Maximizing Output. VII. OUTPUT MARKETS. 19. Pure Competition. 20. Monopoly and Antitrust. 21. Oligopoly and Monopolistic Competition. VIII. INPUT MARKETS. 22. Markets for Labor and Other Inputs. 23. Earnings and Income Distribution. IX. MARKET FAILURE AND GOVERNMENT ACTION. 24. Public Goods, Information, and Regulation. 25. Externalities and Common Property Resources. 26. Public Choice. X. THE GLOBAL ECONOMY. 27. Into the International Marketplace. 28. Policy Toward Trade. 29. Economic more