Loyalty Program

Loyalty Program

Edited by 

List price: US$44.00

Currently unavailable

Add to wishlist

AbeBooks may have this title (opens in new window).

Try AbeBooks

Description

Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. In marketing generally and in retailing more specifically, a loyalty card, rewards card, points card, advantage card, or club card is a plastic or paper card, visually similar to a credit card or debit card, that identifies the card holder as a member in a loyalty program. Loyalty cards are a system of the loyalty business model. In the United Kingdom it is typically called a loyalty card, in Canada a rewards card or a points card, and in the United States either a discount card, a club card or a rewards card. Cards typically have a barcode or magstripe that can be easily scanned, and some are even chip cards. Small keyring cards (also known as keytags) which serve as key fobs are often used for convenience in carrying and ease of access.show more

Product details

  • Paperback | 76 pages
  • 152 x 229 x 5mm | 122g
  • Ord Publishing
  • United States
  • English
  • black & white illustrations
  • 6136217260
  • 9786136217260