Longman Business English Skills Negotiating

Longman Business English Skills Negotiating

  • Paperback
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Description

This is part of a series of books, each with an accompanying cassette, (available separately), which gives training in key business communication skills. Emphasis is placed on building awareness of language appropriateness and fluency in typical business interactions. The listening material includes both native and non-native spoken English. This title takes a collaborative approach to help students attain win-win outcomes in their negotations. Broken down into eight units, each unit deals with a stage of the negotation process. Learners are presented with different styles of language for negotiation and encouraged to choos that most appropriate to their situation. The book also present critical situations of cross-cultural nature to help learners deal with cultural differences which may affect the success of international negotiations. Each book/cassette "package" is designed for use in class, particularly on short, intensive, skills-based courses, or for self-study.
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Product details

  • Paperback | 96 pages
  • 189 x 246 x 4mm | 200g
  • LONGMAN
  • Harlow, United Kingdom
  • 0582064430
  • 9780582064430

Table of contents

Part 1 Relationship building: language - how to greet and introduce people; interaction - how to keep a conversation moving; style - what to call people; cross-cultural differences - what would you do? Part 2 Agreeing procedure: language - hw to introduce and check acceptance of objectives; interaction - how to create a climate of co-operation; style - how to make suggestions and statements less direct; cross-cultural differences - what's going wrong? Part 3 Exchanging informatoin: language - how to make opening statements; interaction - how to check understanding; style - how to be clear and maintain co-operation; cross-cultural differences - what's going wrong? Part 4 Questioning: language - how to establish customer needs; interaction - how to deal with questions; style - how to be clear and maintain co-operation; cross-cultural differences - what are the differences? Part 5 Options: language - how to generate options; interaction - how to evaluate options; style - how to express personal reactions; cross-cultural differences - what's the explanation? Part 6 Bidding: language - how to put forward reasons and proposals; interaction - how to clarify and react to proposals; style - how to maintain a climate of co-operation; cross-cultural differences - what's the explanation? Part 7 Bargaining: language - how to link offers and conditions; interaction - how to react to conditional offers; style - how to move towards agreement; cross-cultural differences - what are the different approaches? Part 8 Settling and concluding: language - how to close the negotation; cross-cultural differences - what would you do?
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