An Introduction to Political Communication

An Introduction to Political Communication

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Description

Taking a definition of political communication as his starting point, McNair analyzes how political communication takes place in the context of contemporary democratic society (Britain). He questions whether political communication works and examines political advertising, public relations, pressure groups, the media in general and the international context.
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Product details

  • Paperback | 232 pages
  • 138 x 214 x 20mm | 340.19g
  • ROUTLEDGE
  • London, United Kingdom
  • English
  • facsimiles
  • 0415108543
  • 9780415108546

Table of contents

1. Introduction; 2. Politics, Democracy and the Media; 3. Does Political Communication Work?; 4. Political Advertising; 5. Political Public Relations; 6. PPressure Group Politics; 7. The Media and Politics; 8. International Political Communication; Conclusion
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Rating details

64 ratings
3.64 out of 5 stars
5 17% (11)
4 44% (28)
3 30% (19)
2 5% (3)
1 5% (3)
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