Introducing Japanese Popular Culture

Introducing Japanese Popular Culture

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Specifically designed for use on a range of undergraduate and graduate courses, Introducing Japanese Popular Culture is a comprehensive textbook offering an up-to-date overview of a wide variety of media forms. It uses particular case studies as a way into examining the broader themes in Japanese culture and provides a thorough analysis of the historical and contemporary trends that have shaped artistic production, as well as, politics, society, and economics. As a result, more than being a time capsule of influential trends, this book teaches enduring lessons about how popular culture reflects the societies that produce and consume it.
With contributions from an international team of scholars, representing a range of disciplines from history and anthropology to art history and media studies, the book's sections include:

TelevisionVideogamesMusicPopular CinemaAnimeMangaPopular LiteratureFashionContemporary Art
Written in an accessible style by a stellar line-up of international contributors, this textbook will be essential reading for students of Japanese culture and society, Asian media and popular culture, and Asian Studies in general.
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Product details

  • Hardback | 550 pages
  • 159 x 235 x 31.75mm | 1,207g
  • Taylor & Francis Ltd
  • London, United Kingdom
  • English
  • 32 Halftones, black and white; 32 Illustrations, black and white
  • 1138852082
  • 9781138852082

About Alisa Freedman

Alisa Freedman is an Associate Professor at the University of Oregon and Editor-in-Chief of U.S.-Japan Women's Journal. Her publications include Tokyo in Transit: Japanese Culture on the Rails and Road (2010).
Toby Slade is an Associate Professor at the University of Tokyo. His publications include Japanese Fashion: A Cultural History (2009).
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Table of contents

1. "Introducing Japanese Popular Culture: Serious Approaches to Playful Delights," Alisa Freedman and Toby Slade
I. Characters
2. "Kumamon: Japan's Surprisingly Cheeky Mascot," Debra J. Occhi
3. "'Hello Kitty is Not a Cat?!?': Tracking Japanese Cute Culture at Home and Abroad," Christine R. Yano
II. Television
4. "The Grotesque Hero: Depictions of Justice in Tokusatsu Superhero Television Programs," Hirofumi Katsuno
5. "Tokyo Love Story: Romance of the Workingwoman in Japanese Television Dramas," Alisa Freedman
6. "The World Too Much with Us in Japanese Travel Television," Kendall Heitzman
III. Videogames
7. "Nuclear Discourse in Final Fantasy VII: Embodied Experience and Social Critique," Rachael Hutchinson
8. "The Cute Shall Inherit the Earth: Postapocalyptic Posthumanity in Tokyo Jungle," Kathryn Hemmann
IV. Fan Media and Technology
9. "Managing Manga Studies in the Convergent Classroom," Mark McLelland
10. "Purikura: Expressive Energy in Female Self-Photography," Laura Miller
11. "Studio Ghibli Media Tourism," Craig Norris
12. "Hatsune Miku: Virtual Idol, Media Platform, and Crowd-Sourced Celebrity," Ian Condry
V. Music
13. "Electrifying the Japanese Teenager Across Generations: The Role of the Electric Guitar in Japan's Popular Culture," Michael Furmanovsky
14. "The Pop Pacific: Japanese-American Sojourners and the Development of Japanese Popular Music," Jayson Makoto Chun
15. "AKB Business: Idols and Affective Economies in Contemporary Japan," Patrick W. Galbraith
16. "In Search of Japanoise: Globalizing Underground Music," David Novak
17. "Korean Pop Music in Japan: Understanding the Complex Relationship Between Japan and Korea in the Popular Culture Realm," Eun-Young Jung
VI. Popular Cinema
18. "The Prehistory of Soft Power: Godzilla, Cheese, and the American Consumption of Japan," William M. Tsutsui
19. "The Rise of Japanese Horror Films: Yotsuya Ghost Story (Yotsuya Kaidan), Demonic Men, and Victimized Women," Kyoko Hirano
20. "V-Cinema: How Home Video Revitalized Japanese Film and Mystified Film Historians," Tom Mes
VII. Anime
21. "Apocalyptic Animation: In the Wake of Hiroshima, Nagasaki, Godzilla, and Baudrillard," Alan Cholodenko
22. "Toy Stories: Robots and Magical Girls in Anime Marketing," Renato Rivera Rusca
23. "Condensing the Media Mix: The Tatami Galaxy's Multiple Possible Worlds," Marc Steinberg
VIII. Manga
24. "Gekiga, or Japanese Alternative Comics: The Mediascape of Japanese Counterculture," Shige (CJ) Suzuki
25. "Sampling Girls' Culture: An Analysis of ShoÌ jo Manga Magazines," Jennifer Prough
26. "The Beautiful Men of the Inner Chamber: Gender-Bending, Boys' Love and Other ShoÌ jo Manga Tropes in OÌ oku," Deborah Shamoon
27. "Cyborg Empiricism: The Ghost Is Not in the Shell," Thomas Lamarre
IX. Popular Literature
28. "Murakami Haruki's Transnational Avant-Pop Literature," Rebecca Suter
29. "Thumb-Generation Literature: The Rise and Fall of Japanese Cellphone Novels," Alisa Freedman
X. Sites and Spectacles
30. "Hanabi: The Cultural Significance of Fireworks in Japan," Damien Liu-Brennan
31. "Kamishibai: The Fantasy Space of the Urban Street Corner," Sharalyn Orbaugh
32. "Shibuya: Reflective Identity in Transforming Urban Space," Izumi Kuroishi
33. "Akihabara: Promoting and Policing `Otaku' in `Cool Japan,'" Patrick W. Galbraith
34. "Japan Lost and Found: Modern Ruins as Debris of the Economic Miracle," Tong Lam
XI. Fashion
35. "Cute Fashion: The Social Strategies and Aesthetics of Kawaii," Toby Slade
36. "Made in Japan: A New Generation Fashion Designers," Narumi Hiroshi
37. "Clean-Cut: Men's Fashion Magazines, Male Aesthetic Ideals, and Social Affinity in Japan," Masafumi Monden
XII. Contemporary Art
38. "Superflat Life," Tom Looser
39. "Aida Makoto: Notes from an Apathetic Continent," Adrian Favell
40. "Art from What is Already There on Naoshima and Other Islands in the Seto Inland Sea," James Jack
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