Inside Story of Interactive Television and WebTV for Windows

Inside Story of Interactive Television and WebTV for Windows

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This work tells the inside story of the people and companies that took the risks to enter the next age of television, an age brought on by the convergence of television and the Internet. Coverage includes the software implementation and technical details of WebTV for Windows and the architecture. The majority of the book, however, combines interviews, case studies, and first-person accounts from the people who made the decisions to explore new forms of content using television and the Internet.
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Product details

  • Paperback | 400 pages
  • 177.8 x 228.6 x 22.86mm | 2,472.07g
  • Academic Press Inc
  • San Diego, United States
  • English
  • Reprint
  • b&w illustrations
  • 0122515706
  • 9780122515705

Review quote

"This book is of vital importance to the people in the entertainment industry. Our world is being changed beyond recognition by advances in technology, mainly computers. If we want to stay at the top of our game, we are going to need to better understand how the TV and the PC are coming together. This is a 'must-read' for those who don't want to get left in the dust."
--Tichi Wilkerson-Kassel, Former Publisher, Editor-In-Chief, and Owner, The Hollywood Reporter
"As the largest infomercial company in the world, we are always looking for new and better ways to sell our products. Interactive Television is a major innovation for those of us in the transactional TV business. This book explains how it all works, from the business side to the technical details. I highly recommend it."
--Michael Wex, President & CEO, Guthy Renker TV
"Documentaries at their best are based on personal research and lived experiences by committed filmmakers. They use the best and most compelling technologies to tell their stories. Enhancing the Documentary Channel allows us to satisfy our interested audiences. So as the community of independent documentary filmmakers comes to learn the benefits of this expanded medium, as described in The Inside Story of Microsoft. WebTV"! for Windows., they will not only look forward to it...they will demand it!"
--John Forbess, Chairman & CEO, The Documentary Channel
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About David Feinleib

By David Feinleib
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