The Innovation Navigator

The Innovation Navigator : Transforming Your Organization in the Era of Digital Design and Collaborative Culture

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Innovation is a top strategic priority for firms across all industries. And we are in the midst of a new era, as over the last decade, the advancement of digital technologies and the development of a collaborative culture has created the conditions for new approaches to innovation. In The Innovation Navigator, Tucker J. Marion and Sebastian K. Fixson explore four innovation archetypes or modes - "specialist," "venture," "community" and "network," which feature prominently in the expanding innovation landscape. Specialists employ technologies to achieve entirely new solutions and superior product performance. New corporate ventures lower the barriers for employees to self-select into entrepreneurial projects, while reducing the constraints of bureaucracy. The community brings new sources of knowledge by expanding past the firm's boundaries, dramatically increasing the number of participants. The network creates partnerships and ecosystems that create innovations that could not be developed by individual companies alone.

The Innovation Navigator guides the reader in exploring and exploiting these different modes of innovation. Individual chapters provide key insights into the inherent opportunities and challenges of the modes from an number of vantage points, from the impact on organizational resources to the role of incentives. The book also provides a framework for how firms can leverage dynamic mode shifts and multimode strategies. Firms across the industrial spectrum are profiled, from new additive manufacturing companies such as Formlabs, community-based solution providers like Forth, to traditional firms exploring new modes like GE Appliances and their FirstBuild initiative. The Innovation Navigator will also assist executives in building the capabilities for peak performance in this new innovation landscape.
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Product details

  • Hardback | 208 pages
  • 152 x 229 x 23mm | 490g
  • Toronto, Canada
  • English
  • 1487501110
  • 9781487501112

Table of contents


The Calm Waters of the Past: Managing Innovation In Organizations in the 20th Century

Technological and Social Change Create the `Perfect Storm' for Innovation

The Four Modes of Innovation in the Digital Era

The Specialist Mode

The Venture Mode

The Community Mode

The Network Mode

The Multimode Organization

Conclusions and Thoughts on the Future
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About Tucker Marion

Tucker J. Marion is an associate professor of innovation and new product development at the D'Amore-McKim School of Business, Entrepreneurship & Innovation Group at Northeastern University
Sebastian K. Fixson is a professor of innovation and design, Technology Operations and Information Management Division at Babson College.
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