How We Know What Isn't So
16%
off

How We Know What Isn't So

3.94 (2,237 ratings by Goodreads)
By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 1 business day
When will my order arrive?

Description

When can we trust what we believe - that "teams and players have winning streaks", that "flattery works", or that "the more people who agree, the more likely they are to be right" - and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social and motivational processes that distort our thoughts, beliefs, judgements and decisions. In a rapidly changing world, the biases and stereotypes that help us process an overload of complex information inevitably distort what we would like to believe is reality. Awareness of our propensity to make these systematic errors, Gilovich argues, is the first step to more effective analysis and action.show more

Product details

  • Paperback | 224 pages
  • 154.94 x 231.14 x 17.78mm | 249.47g
  • SIMON & SCHUSTER
  • The Free Press
  • New York, United States
  • English
  • Reprint
  • index
  • 0029117062
  • 9780029117064
  • 40,129

Review Text

Discusses the processes through which we become convinced of the validity of questionable or false beliefs such as special psychological powers and New Age health practices.show more

Rating details

2,237 ratings
3.94 out of 5 stars
5 35% (792)
4 35% (772)
3 21% (471)
2 7% (154)
1 2% (48)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X