How to Succeed in Business Using LinkedIn: Making Connections and Capturing Opportunities on the World's #1 Business Networking Site

How to Succeed in Business Using LinkedIn: Making Connections and Capturing Opportunities on the World's #1 Business Networking Site : Making Connections and Capturing Opportunities

3.09 (21 ratings by Goodreads)
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Description

Hailed as the "MySpace" for professionals, LinkedIn has taken the Internet by storm. It is now estimated that 19 million business professionals log in to this site every day to look for job opportunities, search for potential clients, get recommendations from colleagues, and reconnect with former coworkers. LinkedIn allows users to create a profile detailing their professional experience and accomplishments, which will help them connect with literally thousands of qualified professionals in their field. How to Succeed in Business Using LinkedIn takes users through every aspect of the site, from getting registered and building their network to posing questions and creating groups.

Unique and practical, this is the only book available that shows users how to make the most of LinkedIn and the powerful networking opportunities it offers.
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Product details

  • Paperback | 256 pages
  • 185.42 x 233.68 x 17.78mm | 521.63g
  • New York, United States
  • English
  • 081441074X
  • 9780814410745
  • 904,935

Review quote

Butow, Eric & Kathy Taylor. How To Succeed in Business Using LinkedIn: Making Connections and Capturing Opportunities on the Web's #1 Business Networking Site. AMACOM: American Management Assn. Sept. 2008. c.240p. index. ISBN 978-0-8144-1074-5. pap. $19.95. BUS The Web 2.0 innovation LinkedIn (www.lindedin.com) has gained huge popularity as a professional networking tool and is often considered the key to success for businesspeople and job seekers today. In fact, all Fortune 500 companies are already part of this service. Butow (CEO, Butow Communications Group) and Taylor (cofounder, TalentPlanet) show how to use LinkedIn strategically to communicate and to gain competitive advantage. The 12 chapters supply detailed and practical instructions for functions such as registration, profile creation, and the management of contacts, leads, and recommendations. In addition, members are offered guidance about proper business etiquette and for using LinkedIn to its full potential, especially with regard to recruitment, job seeking, and business intelligence. Unfortunately, the many screenshots contained in the text are too small and, therefore, virtually unreadable. Nevertheless, this informative text is well written; because of its value to business and human resources professionals and to individuals developing their careers, it is recommended for all academic and public collections.--Caroline Geck, MLS, MBA, Somerset, NJ --"Library Journal" "this informative text is well written; because of its value to business and human resources professionals and to individuals developing their careers, it is recommended for all academic and public collections." --"Library Journal" "If you are looking to exapnd your network of contacts, seeking a speaker or expert on a topic, searching for a job, or trying to find a qualified candidates for a position, LinkedIn may help you do it better, and this book weill help you use LinkedIn better." --"Online Magazine" "If you are looking to exapnd your network of contacts, seeking a speaker or expert on a topic, searching for a job, or trying to find a qualified candidates for a position, LinkedIn may help you do it better, and this book weill help you use LinkedIn better." --Online Magazine "this informative text is well written; because of its value to business and human resources professionals and to individuals developing their careers, it is recommended for all academic and public collections." --Library Journal
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About Eric Butow

Eric Butow (Jackson, CA). Eric is the owner of Butow Communications Group (BCG), a Web design and online marketing firm. Butow began writing books in 2000 when he wrote Master Visually Windows 2000 Server. Since then, Butow has authored or co-authored 14 other books. Those books included several chapters in Que's Special Edition Using Microsoft Windows Vista and the subsequent Microsoft Windows 7 In-Depth, Addison-Wesley's User Interface Design for Mere Mortals, and most recently Que's Blogging to Drive Business.
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Table of contents

Contents Chapter 1: About LinkedIn and Using It to Your Advantage Chapter 2: Signing In and Changing Your Account Settings Chapter 3: Creating Your Profile Chapter 4: Searching for People Chapter 5: Adding and Managing Contacts Chapter 6: Finding and Recruiting for Jobs Chapter 7: Looking for and Becoming a Service Provider Chapter 8: Recommendations on Your LinkedIn Profile Chapter 9: Searching for Answers Chapter 10: Contacting Other Members Chapter 11: Managing the Non-Responding LinkedIn Member Chapter 12: Other Business Networking Web Sites Index
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Rating details

21 ratings
3.09 out of 5 stars
5 10% (2)
4 19% (4)
3 48% (10)
2 19% (4)
1 5% (1)
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