How to Sell Your Art Online
22%
off

How to Sell Your Art Online : Live a Successful Creative Life on Your Own Terms

4.03 (200 ratings by Goodreads)
By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 3 business days
When will my order arrive?

Expected to be delivered to the United States by Christmas Expected to be delivered to the United States by Christmas

Description

An essential guide for every kind of artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising-explaining how to tie all these online activities into offline success. Most importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can't always find the right way to express it.
Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person-and expand their reach through blogs and social media to build their art business. Drawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers-and sell their work without selling out.
show more

Product details

  • Paperback | 192 pages
  • 152 x 178 x 15mm | 385g
  • Harper Design International
  • New York, United States
  • English
  • 006241495X
  • 9780062414953
  • 91,698

Back cover copy

An essential guide for every kind of artist that teaches you how to find your niche, connect directly with collectors, and sell what you make.

With the explosion of the Internet, a new generation of savvy, independent artists is connecting with collectors and making a substantial living doing what they love in any medium--fine art, photography, mixed media, crafts, design, and more. Now with the help of this book, you can too.

How to Sell Your Art Online shows you how to:

Make a successful living from your workUse effective business strategies necessary to make artistic creations payFind your nicheBuild an effective websiteMarket yourself using e-mail, blogging, social media, and paid advertising--and how to tie all these online activities into offline success

Most important, Huff shares the secret to overcoming the biggest challenge that artists face when self-marketing: learning how to tell your unique story. Every artist has a reason for making art but can't always find the right way to express it. Huff provides exercises you can use to clarify the intellectual and emotional process behind your art, and teaches you how to turn that knowledge into stories you can tell online and in person--and how to expand your reach through blogs and social media to build your art business. Take control of your creative career--and sell your work without selling out.
show more

Review quote

"...Huff...teaches readers how they can do the same. He provides details on effective business strategies, including: how to find your niche; what makes an effective artist website; email marketing; blogging; social media marketing; and paid advertising--then explains how to tie all these online activities into offline efforts." -- ArtDaily "...Huff also helps readers articulate the stories of their creations as a way of connecting with potential buyers. VERDICT Any artist who is ready to treat their art career seriously will want to check this guide out." -- Library Journal
show more

About Cory Huff

Cory Huff is the founder TheAbundantArtist.com, a website that teaches artists how to treat their art career like a business. He has worked in digital marketing strategy for various technology start-ups, and has consulted on technology and marketing strategy for some of the world's largest brands, including MTV, Universal Music, Dr. Pepper Snapple Group, Rodale, and others. He received his BFA from the University of Utah, and lives in Portland, Oregon, with his wife.
show more

Rating details

200 ratings
4.03 out of 5 stars
5 36% (73)
4 36% (73)
3 22% (44)
2 4% (8)
1 1% (2)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X