Have You Got What They Want?

Have You Got What They Want? : Public Relations Strategies for the School Librarian/Media Specialist: A Reference Tool

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Description

This new edition, like the first, is designed to help school librarians and learning center specialists develop solid public relations strategies. Step-by-step strategies in public relations are developed within the framework of seven basic categories. The authors have added material on bilingualism, multilingualism, geography, ethics, literacy, fitness and health, life transitions and crisis control, child abuse, and image building.
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Product details

  • Paperback | 235 pages
  • 217 x 276 x 14mm | 576g
  • Lanham, MD, United States
  • English
  • Second Edition
  • Illustrations, plans, transparencies, index
  • 0810823594
  • 9780810823594

Review quote

...an effective PR blueprint. * Teacher Librarian * ...sure to contribute more than one valuable idea to any practicing library media specialist... stimulating... * VOYA * ...useful... * Library Talk *
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About Rita Kohn

Rita Kohn, Adjunct Professor, Indiana University School of Journalism, Indianapolis; PR specialist; and author of six books and ten produced plays, is coordinating the multi-state/NEH award-winning project, "Always A River." Krysta Tepper, Marketing Coordinator, Bloomington Public Library, IL and editor of the library's Business Connection and News & Reviews, conducts workshops on public relations for librarians. Kohn and Tepper co-authored You Can Do It: A PR Skills Manual for Librarians (Scarecrow, 1981).
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