Guide to Presentations

Guide to Presentations

3.22 (18 ratings by Goodreads)
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Can be used in any course in which students are assigned presentations on any topic or are taught how to make a presentation. For courses in which students deliver presentations, such as Strategy, Marketing, Entrepreneurship; MBA Management Communication, Oral Communication, or Presentations courses, undergraduate Business Communication, Oral Communication, or Presentations courses, Business Studies or Introduction to Business courses, or executive seminars or workshops on presentations.
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Product details

  • Paperback | 114 pages
  • 137.16 x 198.12 x 5.08mm | 181.44g
  • Pearson
  • United States
  • English
  • Updated
  • 0130351326
  • 9780130351326

Table of contents


1. Analyzing Your Audience.

Who Are They? What Do They Know and Expect? What Do They Feel?

2. Identifying Your Intent.

Set Your Objective and Interaction Level. Choose the Appropriate Medium (Presentation, Meeting, Writing, etc.)

3. Making Your Message Memorable.

Techniques for Emphasizing Key Ideas. Techniques for Persuasion.


4. Structuring Your Presentation.

Research and Organize Your Content. Decide What to Say.

5. Designing Your Visual Aids.

Select Your Equipment. Compose Your Message Titles. Choose Your Chart Design. Ensure Consistency. Strive for Simplicity and Readability.

6. Redefining Your Nonverbal Delivery.

Analyze Your Nonverbal Skills. Enhance Your Nonverbal Delivery. Manage Your Nervous Symptoms.
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Review quote

Listed by the Wall Street Journal as one of the five business "books you shouldn't miss." "Really a gem. - Former managing editor, Harvard Business Review "Short, compact, practical, and readable ...l liked it immensely." - Journal of Business Communication
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Rating details

18 ratings
3.22 out of 5 stars
5 17% (3)
4 22% (4)
3 33% (6)
2 22% (4)
1 6% (1)
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