The Great Redesign : Frameworks for the Future
- Paperback | 200 pages
- 170 x 220 x 22mm | 498g
- 03 Dec 2020
- Next Factory Ottensen
- United Kingdom
Other books in this series
19 May 2020
About Martin Recke
Matthias Schrader is one of Europe's digital pioneers. He founded digital marketing and advertising agency SinnerSchrader in the mid-90s and began to develop e-commerce solutions for startups like Intershop, Ricardo and buecher.de, enabling them to go public earlier than expected. In 1999, SinnerSchrader issued a public offering of its own and was one of only a handful of fledgling companies that survived the so-called "new economy" and actually emerged strengthened by the experience. In 2006, Schrader founded the NEXT Conference which has become the leading symposium for digital transformation in Europe. Today, the author, with his team of more than 500 consultants, designers and software engineers, continues to assist many large DAX index companies to develop cutting-edge digital products. In February 2017, the worldwide management and technology consultancy Accenture announced it was taking a controlling interest in SinnerSchrader for a nine-figure sum.
Volker is a tech enthusiast and an avid networker across the digital business industry in Germany. He is co-founder and CEO of FAKTOR 3 along with Sabine Richter and Stefan Schraps. Since the three partners founded F3 in 1995, the agency is busy bringing the digital idea forward, starting with the rollout of AOL in Germany back then, and shaping the digital communication transformation of companies across various industries today. F3's headway towards digitalization also includes its approach of "Content Relations", a virtuous cycle of storytelling and content distribution backed by genuine, sustainable relations. Today, FAKTOR 3 with its subsidiaries F3 Live, F3 Design and F3 Consulting is one of Germanys top 10 communications agencies and "Agency of the Year 2017" as awarded by The Holmes Report. The agency employs more than 200 communication consultants, industry experts and content creatives. Current clients include Samsung, Adobe, Microsoft, Twitter, Beiersdorf, Porsche, REWE, Velux, STIHL and many more.
Founder of the design research company Change Sciences and author of "Designing for Happiness: The User and Business Benefits of Positive Design".
Trend researcher, columnist for BA Business Life and contributing editor of the Los Angeles Review of Books.
Anthropologist, Professor and Chair in Technology, Values, and Global Media Cultures at Erasmus University Rotterdam, Author and Consultant.
Managing Director Strategy & Data at SinnerSchrader and Accenture Interactive.
Innovation Consultant, Business Designer and Strategist at SinnerSchrader.
Entrepreneur, Investor, and the creator of Exponential View, a newsletter on the future.
Cultural Anthropologist, Technologist and Futurist, Director of the 3A Institute and Distinguished Professor at the Australian National University, Vice President and Senior Fellow at Intel.
Human Scientist, Complexity Researcher, Education Designer, Research Fellow at the 3A Institute, Research Affiliate at the University of Oxford.