The Graphic Arts Volume 4

The Graphic Arts Volume 4

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This historic book may have numerous typos and missing text. Purchasers can usually download a free scanned copy of the original book (without typos) from the publisher. Not indexed. Not illustrated. 1913 edition. Excerpt: ...ARTS, and I want to congratulate you and Bates. In your subtitle you have crystallized the expression of a movement that is, I believe, to be a most valuable one to the business interests of our country The advertising fraternity is endeavoring, with constantly increasing effectiveness, to reach a better understanding of, and cooperation with, the master craftsmen upon whom they must depend for the physical expression of their work, and a similar effort on the part of printers is equally noticeable. In devoting THE GRAPHIC Aitrs to the development of this movement you are filling a distinct field that is not adequately covered by any other publications.--O. P. HATTON, F. Wesel Manufacturing Co., New York. THE GRAPHIC ARTS ii THE MONTHLY M.-GAZlI'E OF THE CRAFTSMANSHII' OF ADVERTISING HENRY LEWIS JOHNSON, EnTot BRAIN.-RI) LEROY B.-'I'l."S, llAN/(;I.'(; liolrok Annual subscription in the United States $3.00, per copy 30 cents; Canadian, $3.75, per copy 3; cents; Foreign, $5.00, per copy 50 cents. Subscriptions may be sent to The Graphic Arts Company, or will be received by Booksellers, Newsdealers and Type Founders SYM BOLISM IN ILLUSTRATIONS............. I)'. /111.1: -e Smir/1. I-'rontispiecc From pamphlet illustrated and printed for J. (S. hit: 8: Co., New York, by Norman T. A. Munder& Co., Baltimore CRAFTSMANSHIP OF ADVERTISING... _............... Page:33 HOV A BIG RAILROAD ADV ERTISES........... II'. ls'. B(II')_''. I..:35 1. 'IEVS ALONG THE LOUISVILLE S; NASHVILLE R. R............. Opp. 236 ' Irlngraved by St-wtnan-Monroe Co., Chicago, and primed by hhaltock & McKay, Chicago VORK OF ELIZABETH COLWELL............ /I/ire Ruuillicr..:37-14.8 Illustrated by examples...
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Product details

  • Paperback | 102 pages
  • 189 x 246 x 5mm | 195g
  • United States
  • English
  • black & white illustrations
  • 1236888081
  • 9781236888082