Googlepedia

Googlepedia : The Ultimate Google Resource

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Do you want to learn and ultimately master Google's web and software tools beyond what information can find through their help files?



Well Googlepedia shows both casual end-users and professional web developers how to get the most out of the Google search site and Google's powerful tools. For web searchers, Googlepedia describes how Google indexes web pages and ranks search results, and provides step-by-step instructions on conducting both basic and advanced queries. All types of searches are presented, including searches of specific government and university web sites. Finally, webmasters and website developers learn how to submit their pages to Google for indexing, increase their search rankings, incorporate Google searches on their Web sites, and use Google's Adsense service to make money from any sized website.



For all web users, Googlepedia shows how to use and master Google's web-based and software-based tools. Readers learn how to enhance their PC's operation with the Google Pack and Google Toolbar; map destinations, get driving directions, and find nearby businesses with Google Maps and Google Earth; find the best online bargains with Froogle; instant message other users with Google Talk; view web pages in other languages with Google Translate; create their own blogs with Blogger; use Google on their mobile phones; and much, much more.
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Product details

  • Paperback | 816 pages
  • 177.8 x 228.6 x 48.3mm | 1,270.07g
  • Que Corporation,U.S.
  • United States
  • English
  • 078973639X
  • 9780789736390

Table of contents

Introduction

What's in This Book

Who Can Use This Book

How to Use This Book

Get Ready to Google!

Part I: Basic Searches

1 Inside Google

Getting to Know Google, Inc.

Google's Mission

Google's History

Google's Revenues

Is Google a Search Company or an Advertising Company?

Life at the Googleplex

How Google Works

How a Typical Search Works

How Google Builds Its Database-And Assembles Its Index

How Google Ranks Its Results

The Bottom Line

2 Searching the Web

Conducting a Basic Search

Navigating Google's Home Page

Entering Your Query

Feeling Lucky?

How Google Displays Its Results

Omitted Results

Extending Your Search

Conducting a More Refined Search

Don't Worry About Capitalization...

...But Do Worry About Word Order

"And" Is Assumed

Search for One or Another Word

Common Words Are Automatically Excluded

Always Include Stop Words

Exclude Words from Results

Take Advantage of Automatic Word Stemming

Search for Similar Words

Search for an Exact Phrase

Use Wildcards to Search for Missing Words in an Exact Phrase

Search for Words That Don't Appear Together

Narrow Your Search to Specific File Types

Narrow Your Search to a Specific Domain or Website

Narrow Your Search to Words in the Page's Title

Narrow Your Search to Words in the Page's URL

Narrow Your Search to Words in the Page's Body Text

Narrow Your Search to Words in the Page's Link Text

Search for a Range of Numbers

Travel Way Back in Time for Your Search

List Pages That Link to a Specific Page

List Similar Pages

Find Out More About a Specific Page

Highlight Keywords

Using the Advanced Search Page

Narrowing Your Search Results with URL Parameters

Understanding Google's URLs

Displaying the Most Recent Results

Displaying More (or Fewer) Results

Restricting Results to a Specific Filetype

Other Ways to Query Google

Tips for More Effective Searches

Use the Correct Methodology

Use the Right Keywords in Your Query

Save Your Results

The Bottom Line

3 Searching the Google Directory

What the Google Directory Is-And What It Isn't

Why a Directory Isn't a Search Engine, and Vice Versa

How the Google Directory Is Assembled

Why You'd Want to Use the Google Directory Instead of Google's Web Search

Navigating the Google Directory

Searching Directory Listings

Browsing Directory Categories

Searching Within a Category

The Bottom Line

Part II: Specialized Searches

4 Searching for People and Phone Numbers

Searching for People by Name

Searching for People by Phone Number

Searching for Personal Information-And Home Pages

Googling Yourself

The Bottom Line

5 Searching for Financial Information

Searching via the Standard Search Box

Using Google Finance

Accessing General Financial Information

Accessing Specific Stock and Company Information

Viewing Interactive Financial Charts

Tracking Your Portfolio

Discussing Finances in Google Finance Groups

Finding Google Finance Discussions

Reading and Rating Messages

Creating a Google Finance Profile

Replying to Messages

Starting a New Discussion

The Bottom Line

6 Searching Blogs and Blog Postings

How Google Blog Search Works

How to List Your Blog with Google Blog Search

Searching for Blogs-And Blog Posts

Four Ways to Search

Evaluating Blog Search Results

Fine-Tuning Your Blog Search Query

Using Advanced Search Operators

Using the Advanced Search Page

Advanced Searching from Blogger

Subscribing to Blog Search Results

Reading Blog Feeds with Google Reader

Search for Feeds

Enter the Site's URL

Enter the Feed URL

Import Feeds from Other Readers

Editing Your Subscriptions

Sharing Your Favorite Postings

Putting Your Favorite Feeds on Your Own Web Page

The Bottom Line

7 Searching for Scholarly Information

How Google Scholar Works

Identifying Scholarly Content

Searching Beyond the Public Internet

Including Print-Only Content

Understanding Google Scholar Search Results

Different Types of Results

Listing Information

How to Use Google Scholar Results

Searching Google Scholar

Conducting a Basic Search

Using Advanced Search Operators

Using the Advanced Scholar Search Page

Linking to Information at Your Library

Expanding Google Scholar

Add Google Scholar to Your Website

Google Scholar for Libraries

Google Scholar for Publishers

The Bottom Line

8 Searching for University, Technical, and Government Information

Using Google's University Search

Using Google's Special Technology Searches

Using Google U.S. Government Search

The Bottom Line

9 Searching for Words and Definitions

Using a "What Is" Search

Using the Google Glossary

Finding Similar Words with Google Sets

The Bottom Line

10 Searching for Other Special Information

Searching for Facts

Searching for Weather Information

Searching for Travel Information

Viewing Airport Conditions

Tracking Flight Status

Searching for Numbers

Searching for Movies

Searching for Music

The Bottom Line

Part III: Additional Search Features

11 Customizing Google and the Google Home Page

Setting Google Search Preferences

Display Google in a Different Language

Search in a Different Language

Search Safely

Display More Results Per Page

Open a New Results Window

Creating Your Own Personalized Homepage

Personalizing Start Page Content

Adding RSS Feeds

Customizing Individual Content Modules

Rearranging Content Modules

Deleting Content Modules

Adding Even More Content

Your Final Personalized Homepage

Making Google Your Home Page

The Bottom Line

12 Making Google Safe for Kids

How SafeSearch Filtering Works

Enabling the SafeSearch Filter

SafeSearch Filtering from the Preferences Page

SafeSearch Filtering from the Advanced Search Page

SafeSearch Filtering from the Standard Search Box

SafeSearch Filtering by Editing the Search Results URL

When Not to Use SafeSearch

The Bottom Line

13 Using Google in Other Languages

Searching for Language- and Country-Specific Pages

Changing Your Default Language Search

Conducting a Language-Specific Search

Conducting a Country-Specific Search

Displaying Google in Another Language

Using Country-Specific Google Sites

Translating Text and Web Pages from One Language to Another

Languages Translated

Translating Text Passages

Translating Web Pages

Translating from Google's Search Results

Translating Web Pages from the Google Toolbar

Translating Words from the Google Toolbar

The Bottom Line

14 Using Google As a Calculator and Converter

Performing Basic Calculations from the Google Search Box

Performing Advanced Calculations

Looking Up the Values of Constants

Converting Units of Measure

An Easier Way to Calculate

The Bottom Line

15 Keeping Updated with Google Alerts

Different Kinds of Alerts

Signing Up for Alerts

Customizing and Editing Your Alerts

Deleting Google Alerts

The Bottom Line

Part IV: Shopping and Product Searches

16 Searching for Bargains with Froogle and Google Catalogs

Froogle: It's Different from Other Price Comparison Sites

How Most Price Comparison Sites Work

How Froogle Works

Searching for the Lowest Prices

Basic Searching

Understanding Froogle's Search Results

Getting the Most from the Product Detail Page

Advanced Searching

Using Advanced Search Operators

Getting Ready to Buy

Shopping for Local Bargains

Local Bargains from the Main Froogle Search Box

Local Bargains from the Search Results Page

Using Froogle's Merchant Reviews

Creating Your Own Froogle Shopping List

Adding an Item to Your Shopping List

Viewing and Managing Your Shopping List

Creating a Wish List

Shopping Online with Google Catalogs

Searching for Specific Catalogs

Browsing by Product Category

Viewing Catalogs Online

The Bottom Line

17 Buying and Selling-Online and Locally-with Google Base

Understanding Google Base

What's Not Permitted on Google Base

Finding Items on Google Base

Searching for Items

Browsing for Items

Buying Items with Google Payments

Selling Items on Google Base

Submitting Google Base Listings

Accepting Google Payments

Uploading Bulk Items

Creating and Submitting a Bulk Upload File

Using Google Base to Submit Store Inventory to Froogle

Using Google Base to Submit Business Location Data to Google Maps

The Bottom Line

Part V: Maps and Directions

18 Using Google Maps

Introducing Google Maps

Searching for Maps

Searching by Address

Searching by Landmark

Displaying Google Maps by Entering a URL

Displaying Street Maps from a Google Web Search

Navigating a Google Map

Displaying Satellite Images

The View from Above

Displaying Hybrid Satellite Maps

Sharing Maps

Linking to a Specific Map

Emailing a Map

Printing a Map

Displaying Driving Directions

Generating Turn-by-Turn Directions

Following Directions

Getting Back Home Again

Printing Your Directions

Setting Your Default Location

Finding Nearby Businesses

Adding Your Business to Google Maps

Using Google Maps on Your Cell Phone

Sending Map Info to Your Cell Phone

Querying Google Maps via Text Message

Using Google Maps for Mobile

The Bottom Line

19 Using Google Map Mashups

Finding Google Map Mashups

News and Weather Mashups

Local Information and Services

Housing

Food, Dining, and Entertainment

Transportation

WiFi and Cellular

Demographic Information

Colleges and Universities

Photo Maps

Sports and Training

Games

Celebrity Sightings

Other Fun-And Informative-Mashups

The Bottom Line

20 Using Google Earth

Which Version Is for You?

Introducing Google Earth

Navigating Google Earth

Navigating with the Onscreen Navigation Controls

Navigating with the Mouse

Navigating with the Keyboard

Taking a Quick Tour of Google Earth

Making Google Earth More Three-Dimensional

Configuring View Options

Setting View Preferences

Using Full-Screen Mode

Displaying a Latitude/Longitude Grid

Displaying the Overview Map

Saving and Printing a View

Searching for Locations to View

Displaying Driving Directions

Getting Directions

Touring Your Route

Printing and Saving Directions

Displaying and Using Layers

Displaying Points of Interest

Creating Custom Placemarks

Measuring Distance Along a Path

Using Google Earth with GPS Devices

The Bottom Line

Part VI: Communications Services

21 Sending and Receiving Email with Gmail

What Makes Gmail Unique

Signing Up (It's Free!)

Getting to Know the Gmail Interface

Sending and Receiving Email

Reading Messages

Viewing Conversations

Replying to Messages

Forwarding Messages

Composing and Sending New Messages

Attaching Files

Opening or Viewing Attached Files

Deleting Messages

Searching Your Inbox

Basic Search

Searching with Search Options

Searching with Advanced Operators

Other Ways of Organizing Your Email Messages

Starring Important Messages

Applying Labels

Archiving Old Messages

Filtering Incoming Mail

Dealing with Spam and Viruses

Blocking Spam Messages

Scanning Your Attachments for Viruses

Working with Contacts

Adding a New Contact

Importing Contacts from Another Program

Displaying Contacts

Searching for Contacts

Using Contact Groups

Sending a Message to a Contact or Contact Group

Using Gmail with Other Email Programs and Accounts

Reading Gmail in Another Email Program

Forwarding Gmail to Another Account

Putting Gmail into Vacation Mode

Viewing RSS Feeds in Gmail

Adding a Signature to Your Messages

Getting Notified of New Gmail Messages

Using the Gmail Notifier

Using the Google Toolbar

The Bottom Line

22 Instant Messaging with Google Talk and Gmail Chat

Instant Messaging with Google Talk

Finding Someone to Talk To

Initiating a Text-Based Chat

Blocking Other Users

Saving Your Chat History

Changing Your Status-And Signing Out

Initiating a Voice-Based Chat

Customizing Google Talk

Chatting via Gmail with Gmail Chat

Initiating a Chat

Changing Your Status-And Ending Your Chat Session

Using Google Talk with Other IM Networks

The Bottom Line

23 Using Blogger

How Blogs Are Organized

Getting to Know Blogger

Creating a Blog

Viewing Your Blog

Posting New Blog Entries

Blogging from the Google Toolbar

Editing Your Posts

Managing Comments-And Fighting Spam

Limiting Comments

Moderating Comments

Fighting Comment Spam

Syndicating Your Blog

Making Money from Your Blog

Changing Where Your Blog Is Hosted

Changing Templates

Choosing a Different Template

Using Third-Party Templates

Modifying Blogger Templates with HTML and Blogger Tags

Understanding Essential Codes

Understanding Blogger Tags

Using Other HTML Tags

How Popular Is Your Blog?

The Bottom Line

Part VII: Multimedia

24 Searching Google Images

Searching for Images

Basic Searching

Advanced Searching

Viewing Image Search Results

Saving and Printing Images

Filtering Out Dirty Pictures

Removing Your Images from Image Search

The Bottom Line

25 Downloading Video Entertainment from Google Video

Searching for and Downloading Videos

Browsing by Category

Changing the Thumbnail Display

Basic Video Searching

Searching by Title

Viewing the Top 100 Videos

Viewing Google Picks Videos

Viewing Past Picks (and More) at the Google Video Blog

Viewing Videos

Previewing Videos

Understanding Google Video Viewing Options

Playing Streaming Videos on the Google Video Web Page

Downloading Videos

Watching Videos You've Downloaded

Using the Google Video Player for Playback

Playing Downloaded Videos on Another Video Player

Playing Purchased Videos on Another Computer

Downloading Videos to Portable Devices

Downloading to an Apple Video iPod

Downloading to a Sony Playstation Portable

Distributing Your Own Videos via the Google Video Upload Program

Understanding Upload File Guidelines

Uploading Videos

Charging for Your Video

The Bottom Line

Part VIII: Other Google Services

26 Using Google Answers

Understanding Google Answers

What Kinds of Questions Can You Ask?

Who Answers Your Questions?

How Much Should You Pay for Answers?

Asking Questions-and Viewing Answers

Viewing Previously-Answered Questions

Adding Your Comments to a Question

Asking a New Question

Getting the Answer

Clarifying Your Question-And Your Answers

Ratings, Refunds, and Reposts

The Bottom Line

27 Using Google Book Search

The Story Behind Google Book Search

Google Books Partner Program

Google Books Library Project

Searching-And Viewing-Book Content

Searching from the Standard Web Search Page

Searching from Google Book Search

Conducting an Advanced Book Search

Viewing Book Content

Getting More Information

The Bottom Line

28 Using Google Groups

The History of Usenet and Google Groups

How Newsgroups Work

Understanding Newsgroup Hierarchies

Google Groups: Archiving Usenet Articles

Searching the Newsgroups

Searching for Groups

Browsing Through the Groups

Searching Across All Groups

Using Advanced Search Operators

Performing an Advanced Search

Participating in Google Groups

Visiting Groups and Reading Messages

Subscribing to a Group

Posting to a Group

Creating a New Message Thread

Creating Your Own Google Group

Setting Up the Group

Inviting Members to Your Group

Managing Your Group

The Bottom Line

29 Using Google News

Viewing the Latest Headlines and Stories

Viewing International News

Personalizing Google News

Searching for News Articles

Reading Google News Feeds

Signing Up for News Alerts

Getting News on the Go

The Bottom Line

30 Using Google Mobile Services

Searching Google on Your Web-Enabled Mobile Phone

Using Google Web Search

Conducting Specialized Web Searches

Using Google Mobile Web Search

Using Google Image Search

Using Google Local Search

Searching Google via Text Messaging

Downloading Google Maps and Directions on Your Mobile Phone

Viewing Google News on Your Mobile Phone

Sending and Receiving Gmail on Your Mobile Phone

Searching Froogle on Your Mobile Phone

Personalizing Your Google Mobile Home Page

The Bottom Line

Part IX: Google Software Tools

31 Using the Google Toolbar

Getting to Know the Google Toolbar

Using Google Toolbar's Default Buttons

Enhanced Search Box

Google News

Google Desktop

Weather

Gmail

Bookmarks

PageRank

Pop-up Blocker

SpellCheck

AutoLink

AutoFill

Send To

Highlight

Word Find

Customizing the Google Toolbar

Adding and Removing Buttons

Using the Optional Toolbar Buttons

Adding Custom Buttons to the Toolbar

Other Ways to Search Google from Your Web Browser

Making Google Your Default Search Engine in Internet Explorer

Installing Google Browser Buttons

The Bottom Line

32 Using Google Desktop

Welcome to the Google Desktop

Searching Your Hard Disk

Conducting a Basic Search

Viewing Your Results

Filtering Your Results

Conducting an Advanced Desktop Search

Viewing Items in Timeline View

Viewing the Contents of Your Index

Searching within Microsoft Outlook

Searching Other Computers on Your Network

Searching the Web from Google Desktop

Searching from the Google Desktop Window

Searching from the Sidebar

Searching from the Quick Search Box

Using the Google Desktop Sidebar

Different Ways to Display the Sidebar

Working with Sidebar Gadgets

The Bottom Line

33 Using Google Calendar

All About Google Calendar

Setting Up Your Google Calendar

Setting Up a Basic Calendar

Setting Up Multiple Calendars

Setting Up Other Types of Calendars

Viewing Your Calendar

Using Different Views

Viewing Multiple Calendars

Viewing Your Calendar from Other Calendar Applications

Working with Events

Adding an Event to Your Calendar

Adding an Event via Quick Add

Adding an Event from Gmail

Importing Events from Other Applications

Inviting Others to an Event

Creating a Public Calendar

Searching Your Calendar-And Public Calenders

Searching Your Private Calendars

Searching Public Calendars

The Bottom Line

34 Using Picasa

Installing and Configuring the Program

Getting to Know the Picasa Desktop

Organizing Your Photos

Moving Photos

Renaming Photos

Fixing Common Photo Problems

Fixing a Dark (or Light) Picture

Fixing an Off-Color Picture

Fixing Red Eye

Cropping a Picture

Applying Special Effects

Saving Your Changes

Saving an Edited File

Resizing a Photo for the Web

Printing and Sharing Your Photos

Printing Photos on Your Personal Printer

Printing Photos via an Online Print Service

Sharing Your Photos with Picasa Web Albums

Sharing Your Photos with Hello

Emailing Photos

Burning Photos to a Picture CD or DVD

The Bottom Line

35 Using Google Pack

What's in Google Pack?

Installing Google Pack-And Keeping It Up-to-Date

Using the Google Pack Screensaver

Using the Third-Party Software in Google Pack

Surfing the Web with Mozilla Firefox

Fighting Viruses with Norton Antivirus 2005 Special Edition

Fighting Spyware with Ad-Aware SE Personal

Viewing PDF Files with Adobe Reader

Playing Music and Videos with RealPlayer

Viewing GalleryPlayer HD Images

The Bottom Line

Part X: Google for Businesses

36 Submitting Your Site-And Increasing Your Ranking

How to Submit Your Site to the Google Index-The Easy Way

How to Remove Your Site from the Google Index

How to Submit a Complete Sitemap

Basic Site Submittal

Submitting a Complete Sitemap

Creating and Submitting Your Sitemap

Using Sitemap Generator Tools

Viewing Sitemap Diagnostics and Statistics

How to Optimize Your Site's Ranking

Increase the Number of Links to Your Site

Create a Clear Organization and Hierarchy

Include Appropriate Keywords

Put the Most Important Information First

Make the Most Important Information Look Important

Use Text Instead of Images

Link via Text

Incorporate Tags

Make Good Use of the
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Review quote

Google is much more than a search engine, but most people don't know how to access the other features. This is a big, big book and it will show you the ropes. Get high altitude photos of almost any urban area and have Google label the roads. Have Google show the names and locations of the restaurants. Add driving directions. Read and respond to blogs; create your own blog. And on into the night.

- Bob and Joy Schwabach, On Computers Column/Universal Press Syndicate 10/16/06
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About Michael Miller

Michael Miller has written more than 75 non-fiction how-to books since

1989, including Que's Absolute Beginner's Guide to Computer Basics, Absolute

Beginner's Guide to eBay, and How Home Theater and HDTV Work. His 1999 book,

The Complete Idiot's Guide to Online Search Secrets, was one of the first books to

cover Google (then in beta testing).

Mr. Miller has established a reputation for clearly explaining technical topics

to non-technical readers, and for offering useful real-world advice about complicated

topics. More information can be found at the author's website,

located at www.molehillgroup.com.
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Rating details

19 ratings
3.57 out of 5 stars
5 21% (4)
4 26% (5)
3 42% (8)
2 11% (2)
1 0% (0)
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