Gerard Swope

Gerard Swope

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Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. Gerard Swope was a U.S. electronics businessman. He served as the president of General Electric Company between 1922 and 1939, and again from 1942 until 1944. During this time Swope expanded GE's product offerings, reorienting GE toward consumer home appliances, and offering consumer credit services. Swope is possibly best-known for his labor relations innovations. While at GE, Swope implemented numerous labor reforms, making conditions better for employees with voluntary unemployment insurance, profit-sharing, and other programs considered radical in their day. Swope increased sales and overall efficiency, earning high profits and market share, while focusing on employee training, retention, and loyalty. Before the passage of the Wagner Act, Swope "had long supported labor legislation."show more

Product details

  • Paperback | 76 pages
  • 152 x 229 x 5mm | 122g
  • Claud Press
  • United States
  • English
  • 6136657821
  • 9786136657820