George Washington and the Art of Business

George Washington and the Art of Business : The Leadership Principles of America's First Commander-in-Chief

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George Washington ranks as one of the great military leaders in history. The character traits he exemplified, and the leadership skills he employed, enabled him to defeat what was then the world's most powerful nation. In this marvelous book, Mark McNeilly shows today's managers how they can learn from Washington's career-both his triumphs and setbacks-to succeed as leaders in their chosen field. McNeilly paints vivid portraits of some of the crucial moments in Washington's military career, from the early debacle on Long Island Heights to the masterstroke at Trenton. There Washington, aided by his use of intelligence and disinformation, and by his great fortitude in the face of truly daunting conditions, routed the Hessians. McNeilly uses these stirring military encounters to underscore Washington's managerial genius: to persuade and inspire, to open up the decision-making process, to seize opportunities when they arise, to persevere when setbacks occurred, and to learn from his mistakes.
Indeed, the true value of the book lies in McNeilly's brilliant ability to link military and business strategy, revealing that successful corporate leaders must possess many of the same traits that Washington did. Using examples from the NFL, Cadillac, Coke, Samsung, Embraer, IBM and others, McNeilly shows how business leaders can apply Washington's principles for success. Blending colorful military and business history with crystal-clear commentary, George Washington and the Art of Business belongs of the shelves of all executives who want to hone their leadership skills.
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Product details

  • Hardback | 224 pages
  • 139.7 x 210.82 x 22.86mm | 385.55g
  • New York, United States
  • English
  • 5 color line illus.
  • 0195189787
  • 9780195189780

Review quote

With George Washington and the Art of Business, Mark McNeilly has written the ideal primer for teaching leadership development at the highest levels. * William H. Grumbles, Jr., Executive in Residence, Kenan-Flagler Business School, University of North Carolina, Chapel Hill * George Washington possessed a deep, almost innate, understanding of the importance of information and intelligence-essential ingredients for all great leaders. Mark McNeilly has done a masterful, highly readable and insightful, job revealing just how much these attributes can mean to successful business leaders. * Daryl Travis, CEO and Founder, Brandtrust * As Mark McNeilly makes clear, George Washington's successes * which more often than not followed his failures * George Washington's leadership traits * character, courage, vision, innovation, and wisdom * McNeilly brings George Washington to life in a vivid and relevant manner by insightfully linking his leadership skills to today's business challenges. * Allen Adamson, author of Brand Simple * Author of the phenomenal, trend-setting Sun Tzu and the Art of Business, Mark McNeilly now turns his sights to the first commander-in-chief, revealing how Washington's self-discipline, persistence, character, and organizational skills offer a working model for success in today's business world. * Steven Heine, Professor and Director of Asian Studies at Florida International University, author of White Collar Zen *
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About Mark R. McNeilly

Mark McNeilly spent the majority of his career with IBM in marketing leadership positions. He is currently the Director for Branding and Marketing Strategy for Lenovo, a major global computer company. He is the author of Sun Tzu and the Art of Business: Six Strategic Principles for Managers and Sun Tzu and the Art of Modern Warfare. He has discussed his ideas on strategy in the New York Times, Los Angeles Times, on the
BBC, C-SPAN, CNBC and other TV and radio programs. A infantry captain in the US Army National Guard, he lives in Cary, North Carolina.
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Rating details

3 ratings
4.66 out of 5 stars
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4 33% (1)
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