From Selling to Serving

From Selling to Serving : The Essence of Client Creation

4.16 (6 ratings by Goodreads)
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Description

Written for financial service advisors, this guide presents a communication-based model for client relations. Cassara (a sales coach) offers advice on attracting clients, connecting with them emotionally, and honoring agreements. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
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Product details

  • Hardback | 245 pages
  • 160 x 232 x 22mm | 521.64g
  • Kaplan Business
  • Chicago, United States
  • English
  • 0793192072
  • 9780793192076

Rating details

6 ratings
4.16 out of 5 stars
5 33% (2)
4 50% (3)
3 17% (1)
2 0% (0)
1 0% (0)
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