A Harvard MBA shares her revolutionary program for using marketing tactics to find a husband after age 35.
This is â€œMarriage 911â€! For many single women over the age of 35, the rules for finding the right mate have changed. There are fewer eligible men and fewer opportunities to meet them. Now successful dating coach Rachel Greenwald shares her proven fifteen-step action program (simply referred to as â€œThe Programâ€) based on the marketing tactics she learned at Harvard Business School. These innovative tactics will empower any woman to find a husband quickly and efficientlyâ€”and not just any husband: a wonderful husband.
In her bold, no-nonsense style, Greenwald tells women how to package their assets, develop a personal brand, leverage niche marketing, use direct mail and telemarketing to get the word out, establish a husband-hunting budget, and hold quarterly performance reviews to assess the results. She also shows women how to use these strategies in the new world of online dating and how to avoid common pitfalls. Greenwaldâ€™s fifteen steps form an incredibly unique and effective plan for a woman who wants to jumpstart her dating life and enrich her portfolio of potential husbands.
Learn the answers to the following questions: What are the unique dating issues for women after 35 and how do I handle them? What are the small decisions I make daily that have an impact on my chances of meeting men? What is the â€œDate/Sex Ruleâ€? What is the one thing I should never say to a man on a first date?
From the Hardcover edition.show more