Temetic Research has developed Digital Sociology as both a science and a philosophy for defining and measuring the multidimensional online world that wasn't being properly defined or measured. In an Industry filled with fancy data visualizations offering general popularity or keyword measures, it is time for change. Leveraging a construct for increasing comprehension of online socializing needed to produce actionable market intelligence represents that change. This type of data can be applied to a broad array of business endeavors, such as; Business Strategy, Marketing, Advertising, Brand Management, Product Development, Corporate Communications, Crisis Management, Sales Strategy, Support Intelligence, Partner and Shareholder Relations.
- Paperback | 149 pages
- 152.4 x 228.6 x 9.65mm | 281.23g
- 14 Nov 2010
- London, United Kingdom