Essentials of Strategic Management

Essentials of Strategic Management

3.41 (29 ratings by Goodreads)

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Description

Essentials of Strategic Management is a brief version of the authors' market-leading text, Strategic Management: An Integrated Approach, 7/e. The Essentials text follows the same framework as the larger book, helping students to identify and focus on core concepts in the field in a more concise, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the business model.show more

Product details

  • Hardback
  • 218 x 276 x 16mm | 748.43g
  • Cengage Learning, Inc
  • HOUGHTON MIFFLIN
  • Boston, United States
  • English
  • 0618957499
  • 9780618957491

Rating details

29 ratings
3.41 out of 5 stars
5 10% (3)
4 34% (10)
3 48% (14)
2 0% (0)
1 7% (2)
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