Essentials of Strategic Management

Essentials of Strategic Management : International Edition

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The third edition of Essentials of Strategic Management contains the following NEW features: *Adds the strategic inflection point as a triggering event to initiate a strategy review. *Adds complementors as other stakeholders to Porter's model of industry analysis. *Provides criticism of SWOT analysis. *Adds international entry options to the discussion of horizontal growth strategy. *Extends a discussion of synergy in Chapter 8 with a list of six types of more

Product details

  • Paperback | 191 pages
  • 176 x 234 x 8mm | 304g
  • Pearson Education (US)
  • Pearson
  • United States
  • 3rd edition
  • 0131227882
  • 9780131227880

Review quote

"Essentials of Strategic Management is a rigorous explanation of many topics and concerns in strategic management. We condensed the content of the field into 11 carefully crafted chapters. The key concepts and techniques are here. We cite only enough examples to help you understand the material." - J. David Hunger, Thomas L. Wheelenshow more

Table of contents

I. INTRODUCTION TO STRATEGIC MANAGEMENT. 1. Basic Concepts of Strategic Management. 2. Corporate Governance and Social Responsibility. II. SCANNING THE ENVIRONMENT. 3. Environmental Scanning and Industry Analysis. 4. Internal Scanning: Organizational Analysis. III. STRATEGY FORMULATION. 5. Strategy Formulation: Situation Analysis and Business Strategy. 6. Strategy Formulation: Corporate Strategy. 7. Strategy Formulation: Functional Strategy and Strategic Choice. IV. STRATEGY IMPLEMENTATION AND CONTROL. 8. Strategy Implementation: Organizing for Action. 9. Strategy Implementation: Staffing and Leading. 10. Evaluation and Control. V. INTRODUCTION TO CASE ANALYSIS. 11. Suggestions for Case Analysis. Appendix 11.A: Suggested Techniques for Case Analysis and Presentation. Appendix 11.B: Resources for Case Research. Appendix 11.C: Strategic Audit of a Corporation. more