Equipped to Win

Equipped to Win

4 (3 ratings by Goodreads)
By (author) 

Free delivery worldwide

Available. Dispatched from the UK in 3 business days
When will my order arrive?

Description

The high-technology capital equipment business has its unique set of challenges. If you're an executive trying to compete in this world, you know it's not enough to just improve operational cost and efficiency. You need to consistently define and create winning products that are then successfully marketed to capture their full value. "Equipped to Win" shows you how to thrive in this world in a straight-forward how-to style. With "Equipped to Win" you get the capital equipment industry's best practices for strategy, product management, and marketing. Capital equipment executives, this is your guide for growing your business, improving profits, and beating the competition.
show more

Product details

  • Paperback | 274 pages
  • 149.86 x 228.6 x 20.32mm | 430.91g
  • London, United Kingdom
  • English
  • black & white illustrations
  • 0557277841
  • 9780557277841
  • 2,234,782

Rating details

3 ratings
4 out of 5 stars
5 0% (0)
4 100% (3)
3 0% (0)
2 0% (0)
1 0% (0)
Book ratings by Goodreads
Goodreads is the world's largest site for readers with over 50 million reviews. We're featuring millions of their reader ratings on our book pages to help you find your new favourite book. Close X